Demand Generation Manager

Michael Page; Leeds; Hybrid; GBP 55,000 - 60,000; Full time

Benefits offered by this job

Hybrid working model

Commutable from Leeds

Permanent position

Job summary

Michael Page is seeking a Demand Generation Manager in the Technology & Telecoms sector, based north of Leeds. The role involves designing and executing campaigns to drive leads and customer engagement, working with cross-functional teams, and shaping strategies to support growth.

The position offers hybrid working with two on-site days per week, within a well-established UK technology services business serving public and private sectors.

Qualifications

• Proven experience in demand generation and campaign management in Tech/SaaS
• Strong analytical skills to interpret data and optimise marketing
• Ability to develop compelling content for multiple channels
• Experience managing budgets and delivering cost-effective campaigns
• Excellent collaboration with cross-functional teams
• Knowledge of marketing tools and platforms to execute campaigns

Responsibilities

• Plan and execute demand generation campaigns to attract and engage target audiences.
• Collaborate with internal teams to align marketing strategies with business objectives.
• Analyse campaign performance and provide actionable insights to optimise results.
• Develop content and messaging that resonates with the target market.
• Manage campaign budgets and ensure efficient use of resources.
• Track and report on key metrics to measure the success of campaigns.
• Identify and implement new opportunities for customer acquisition and retention.
• Keep up-to-date with industry trends and best practices in demand generation.

Skills

Demand generation

Campaign management

Data analytics

Content development

Budget management

Cross-functional collaboration

Marketing automation

Tools

Marketing automation

Job description

As a Demand Generation Manager within the Technology & Telecoms industry, you'll design and execute impactful marketing campaigns to drive lead generation and customer engagement. Working closely with cross-functional teams, you'll play a key role in shaping and delivering strategies that support business growth.

The company operates within the Technology & Telecoms industry and is based North of Leeds. Our client is a well-established UK technology services business, delivering managed IT solutions across cloud, connectivity, communications and cyber security to organisations across both the public and private sectors. The business is continuing to grow and invest in its marketing function.

Description

Key responsibilities for the Demand Generation Manager:

• Plan and execute demand generation campaigns to attract and engage target audiences.
• Collaborate with internal teams to align marketing strategies with business objectives.
• Analyse campaign performance and provide actionable insights to optimise results.
• Develop content and messaging that resonates with the target market.
• Manage campaign budgets and ensure efficient use of resources.
• Track and report on key metrics to measure the success of campaigns.
• Identify and implement new opportunities for customer acquisition and retention.
• Keep up-to-date with industry trends and best practices in demand generation.

Profile

A successful Demand Generation Manager should have:

• Proven experience in demand generation and campaign management, ideally in a Technology or Saas related environment.
• Strong analytical skills to interpret data and optimise marketing strategies.
• Ability to develop compelling content and messaging for various channels.
• Experience managing budgets and delivering cost-effective campaigns.
• Excellent collaboration skills to work effectively with cross-functional teams.
• Knowledge of marketing tools and platforms to execute campaigns successfully.

Job Offer

• Competitive salary ranging from £55,000 to £60,000, dependent on the level of experience.
• Hybrid working model, with 2 days on-site per week, commutable from Leeds.
• Permanent position within the Technology & Telecoms industry.