Data Platform - SME

JR United Kingdom; London; On-site; GBP 60,000 - 100,000; Full time

Job summary

An established industry player is seeking a Customer Data Platform leader to spearhead strategic initiatives in the Banking and Capital Markets sector. This role involves transforming marketing customer data landscapes, driving platform programs, and collaborating with clients to enhance value delivery. If you have a passion for digital marketing and a knack for leveraging data for impactful outcomes, this is the opportunity for you. Join a dynamic team and contribute to innovative solutions that shape the future of financial services.

Qualifications

• 1+ years of experience with Customer Data Platforms.
• Strong knowledge of marketing customer data models and analytics.

Responsibilities

• Assist clients in transforming their marketing customer data landscape.
• Lead the implementation of solutions from requirements to go-live.

Skills

Customer Data Platforms

Marketing Campaign Design

Data Integration

Agile Methodologies

Digital Marketing

Tools

Adobe Experience Platform

Salesforce Interaction Studio

Tealium Audience Stream

Job description

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Choosing Capgemini means choosing a company where you will be empowered to shape your career in the way you’d like, supported and inspired by a collaborative community of colleagues worldwide. Join us to help the world’s leading organizations unlock the value of technology and build a more sustainable, inclusive world.

Job Overview:

The Customer Data Platform leader will spearhead a strategic initiative for Capgemini’s Banking and Capital Markets business unit, focusing on the UK and EU markets. If you enjoy working with top brands in Financial Services and aiding their customer data transformations, we want to meet you! If you believe in leveraging data and analytics for better marketing outcomes, we want to meet you! If you have a deep understanding of digital and programmatic marketing and see opportunities for disruption, we want to meet you!

Your Role:

1. Assist clients in transforming their marketing customer data landscape by strategizing, designing, developing, and implementing large customer data programs to enhance their value delivery.
2. Drive and deliver customer data platform programs across banking accounts, engaging with clients and leveraging Capgemini’s full capabilities to solve their problems.
3. Collaborate with practice and account teams to shape complex customer data platform deals.
4. Strategize key engagements, including assessments and roadmaps, and implement new ways of working using agile methodologies and digital platforms like Adobe and Salesforce.
5. Develop strategies for managing data portfolios to align better with business outcomes.
6. Work closely with customers to identify solution requirements and future use cases.
7. Lead the implementation of solutions from requirements to go-live.
8. Work with senior management to define data strategies, best practices, and identify opportunities for increased efficiency and resiliency.
9. Stay informed on the latest trends and innovations in customer data platforms, marketing automation, data integration, and related areas.

Your Profile:

• At least 1 year of implementation experience with one or more Customer Data Platforms.
• Experience with platforms like Adobe Experience Platform, Salesforce Interaction Studio, Tealium Audience Stream, Redpoint, ActionIQ, etc.
• Experience in marketing campaign design and implementation.
• Experience with online ad serving or site serving platforms.
• Knowledge of marketing customer data models and analytics.

About Capgemini:

Capgemini is a global leader in business and technology transformation, helping organizations accelerate their transition to a digital and sustainable world. With over 350,000 employees across more than 50 countries and a heritage of over 55 years, Capgemini is trusted to unlock the value of technology to meet diverse business needs. It offers end-to-end solutions from strategy and design to engineering, powered by expertise in AI, cloud, and data, along with deep industry knowledge. In 2023, it reported revenues of €22.5 billion.

Get The Future You Want | www.capgemini.com