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A leading healthcare provider seeks a Customer Relationship Manager to enhance care home reputations in the South of England. The role encompasses supporting sales and marketing teams, improving occupancy through community engagement, and conducting customer satisfaction research. Ideal candidates will have a strong background in sales and marketing, empathy towards customers, and excellent communication skills.
As a Customer Relationship Manager at Barchester, you'll help build the reputation of their care homes to ensure they're a success. Your role will focus on supporting teams across care homes in the South Division to grow their occupancy, with a particular emphasis on private occupancy. You'll do this by boosting the homes' reputations for quality care within local communities and showcasing their best qualities to prospective residents and their families.
In this role, you'll be responsible for strengthening the homes' web presence, improving the enquiry management process, and liaising with General Managers to ensure a rapid response to pre-admission assessments. You'll also develop strong sales and marketing teams in the homes, helping them tap into knowledge about local community groups and overseeing the homes' programmes of events and activities targeted at these groups. Additionally, you'll carry out customer satisfaction research to identify areas for improvement and provide feedback to the wider leadership team.
Barchester Healthcare is a leading provider of high-quality care homes in the UK. They are committed to delivering exceptional care and support to their residents, with a focus on creating a warm and welcoming environment. Barchester Healthcare operates over 200 care homes across the country, employing over 17,000 staff.
ABOUT THE ROLE As a Customer Relationship Manager at Barchester, you'll help us to build the reputation of our homes to ensure they're a success. It'll be your responsibility to support teams across care homes in our South Division to grow their occupancy with a focus on private occupancy. You'll do that by boosting their reputation for quality care within local communities and showcasing their best qualities to prospective residents and their families.
Day-to-day, you could be strengthening the home's web presence, improving the enquiry management process or liaising with General Managers (GMs) to ensure a rapid response to pre-admission assessments. We'll also rely on you to develop strong sales and marketing teams in homes, helping them to tap into knowledge about local community groups and you'll oversee these homes in putting together a programme of events and activities targeted at these groups.
You'll carry out customer satisfaction research to pinpoint areas that can be improved in the conversion process and provide feedback to our wider leadership team, as well as weekly updates on live enquires and community engagement. As a Customer Relationship Manager, you'll help connect us with residents who need quality care and support, making a real difference to their lives.
ABOUT YOU You'll have an impressive track record in sales and marketing, managing enquiries and general networking to join us as a Customer Relationship Manager. It's also important that you have experience in the delivery of multi-site marketing activities, as well as delivering against targets ideally but not essentially with experience in the care and health industry. As a self-motivated individual with a creative mindset, you'll be able to work as part of a multi-functional team.
We're looking for someone who can be empathetic towards customers who are experiencing an emotional and challenging journey. That means you'll have excellent communication and interpersonal skills too. This role requires you to work from home with regular travel, so it's essential that you have a willingness to travel and full driving licence.
REWARDS PACAKGE As well as a competitive salary, we can offer you impressive benefits, including a car allowance, uncapped commission scheme, mobile phone, laptop, and free training and development. You'll have plenty of opportunity to grow your career in a large organisation that's renowned for its warm and supportive environment.
If you'd like to use your organisational and people skills in an organisation that provides the quality care you'd expect for your loved ones, this is an empowering and rewarding place to be.
This post is subject to the Rehabilitation of Offenders Act (Exceptions Order) 1975 and as such it will be necessary for a submission for Disclosure to be made to the Disclosure and Barring Service (formerly known as CRB) to check for any previous criminal convictions.