Customer Marketing Analytics Lead (12‑Month FTC)

AJ Bell; Greater London; Hybrid; GBP 65,000 - 90,000; Full time

Benefits offered by this job

27 days holiday

8% Pension

Discretionary bonus

Share schemes

Health Cash Plan

Travel and bike loan

Job summary

AJ Bell is seeking a Customer Marketing Analytics Manager to transform data into measurable campaigns. You will build testing and measurement frameworks, establish KPIs, and collaborate across Marketing, CRM and Strategy & Insights to drive meaningful customer experiences.

As an individual contributor, you translate business objectives into analytical approaches, delivering scalable dashboards with Bloomreach, Power BI and Snowflake to support growth and accountability.

Qualifications

• Experience developing and embedding marketing measurement and analytics capabilities.
• Experience establishing best practices and scalable measurement approaches.
• Experience working with CRM teams and marketing automation platforms.
• Ability to translate business objectives into analytical approaches and actionable recommendations.

Responsibilities

• Develop and operationalise a structured test-and-learn framework for Customer Marketing.
• Design robust measurement methodologies to produce meaningful results.
• Own and evolve the Customer Marketing Measurement Framework and reporting.
• Partner with CRM and Strategy & Insights to develop scalable dashboards.
• Develop reporting across Bloomreach, Power BI and other data sources.

Skills

Power BI

Marketing analytics

A/B testing

Data storytelling

Stakeholder management

Excel

Tools

Bloomreach

Snowflake

Google Analytics

Content Square

Power BI

Excel

Job description

AJ Bell is seeking a Customer Marketing Analytics Manager to transform data into measurable campaigns. You will build testing and measurement frameworks, establish KPIs, and collaborate across Marketing, CRM and Strategy & Insights to drive meaningful customer experiences.

As an individual contributor, you translate business objectives into analytical approaches, delivering scalable dashboards with Bloomreach, Power BI and Snowflake to support growth and accountability.