CRM Manager - Microsoft Dynamics

Michael Page; Leeds; Hybrid; GBP 45,000 - 55,000; Full time

Benefits offered by this job

Hybrid work schedule

Job summary

Michael Page is seeking a CRM Manager for a Leeds-based D2C brand. You will oversee daily management and optimisation of the CRM across campaigns to drive customer engagement and retention.

Lead data-driven initiatives using Microsoft Dynamics 365, collaborate with marketing and product teams, monitor performance and ensure compliance with data privacy regulations while identifying upgrades to boost efficiency.

Qualifications

• 3-4+ years experience in a CRM/marketing automation role.
• Experience with Microsoft Dynamics 365 is essential.
• Experience in B2C/D2C industries is desirable.
• Strong analytical and collaboration skills.
• Knowledge of data protection regulations.

Responsibilities

• Manage and maintain the company's CRM systems to ensure effective functionality.
• Analyse customer data to identify trends and opportunities for business improvement.
• Collaborate with cross-functional teams to align CRM strategies with broader business goals.
• Develop and implement campaigns to improve customer engagement and retention.
• Provide training and support to staff on CRM tools and best practices.
• Monitor CRM performance metrics and prepare regular reports for key stakeholders.
• Ensure compliance with data protection and privacy regulations.
• Identify and recommend system upgrades or changes to enhance efficiency.

Skills

CRM systems

Microsoft Dynamics 365

Data analysis

Cross-functional collaboration

Autonomy

Compliance knowledge

Tools

Microsoft Dynamics 365

Job description

The CRM Manager - Microsoft Dynamics role in Leeds is working for a D2C brand. You'll oversee the day-to-day management and optimisation of the company's CRM systems. Your role will help drive customer engagement and streamline internal processes to support business growth.

Client Details

A D2C brand with a marketing & digital team of 7+ marketers, currently investing heavily in their CRM function.

Description

• Manage and maintain the company's CRM systems to ensure effective functionality. The CRM is built from Microsoft Dynamics 365.
• Analyse customer data to identify trends and opportunities for business improvement.
• Collaborate with cross-functional teams to align CRM strategies with broader business goals.
• Develop and implement campaigns to improve customer engagement and retention.
• Provide training and support to staff on CRM tools and best practices.
• Monitor CRM performance metrics and prepare regular reports for key stakeholders.
• Ensure compliance with data protection and privacy regulations.
• Identify and recommend system upgrades or changes to enhance efficiency.

Profile

• 3-4+ years experience in a CRM and/or marketing automation focused role.
• Previous experience using Microsoft Dynamics 365 is essential.
• Experience working in a B2C or D2C industry is highly desirable.
• Strong analytical skills to interpret customer data effectively.
• Ability to collaborate with various teams to drive CRM initiatives.
• Knowledge of data protection and privacy regulations.
• Ability to work autonomously.
• Excellent organisational and communication skills.

Job Offer

• Salary range: Up to £50K - experience dependent.
• Hybrid working arrangement with 4 days on-site in Leeds