CRM Manager - 12 Month FTC - Hospitality

TN United Kingdom; London; Hybrid; GBP 38,000 - 45,000; Full time

Job summary

An established industry player is seeking a dynamic CRM Manager for a 12-month FTC in the vibrant hospitality sector. This hybrid role in London offers the opportunity to blend office collaboration with remote flexibility. The ideal candidate will have a strong background in both B2C and B2B marketing, focusing on acquisition and retention through effective email campaigns. You'll be responsible for bringing innovative ideas to life, managing segmentation strategies, and executing A/B testing to optimize performance. If you're a self-starter ready to make an impact, this role is perfect for you.

Qualifications

• Erfahrung in B2C und B2B Marketing mit Fokus auf Akquisition.
• Kenntnisse in A/B Testing und Segmentierung.

Responsibilities

• Innovative Ideen entwickeln und testen.
• Verwaltung von Segmentierung und Durchführung von A/B Tests.

Skills

B2C Marketing

B2B Marketing

Email Campaigns

HTML Coding

A/B Testing

Segmentation Management

Job description

CRM Manager - 12 Month FTC - Hospitality, London

Client: Blu Digital

Location: London, United Kingdom

Job Category: Hospitality

EU work permit required: Yes

Job Reference: 22a7a327535e

Job Views: 11

Posted: 28.04.2025

Expiry Date: 12.06.2025

Job Description:

Our client, a leading brand within hospitality, is seeking a strong CRM Manager to join their team on a 12-month FTC basis.

The role is hybrid, based in London, with 3 days in the office and 2 days remote. The salary is up to approximately £45k + benefits.

The ideal candidate will have experience in B2C and B2B marketing, with a focus on acquisition and retention email campaigns, light HTML coding, and ideally be able to start immediately.

Responsibilities include bringing innovative ideas, testing and learning, managing segmentation, and conducting A/B testing.

Candidates should be self-starters, able to work collaboratively, and experience managing agencies would be advantageous.