CRM Manager

Career Moves Group I B Corp™; London; Hybrid; GBP 50,000 - 60,000; Full time

Job summary

A leading marketing agency seeks a strategic CRM Manager to enhance their clients' customer relationships and engagement. This hybrid position in London requires a professional with substantial experience in managing CRM initiatives, data analysis, and campaign execution. You’ll lead a team to implement multi-channel strategies for major accounts, ensuring high-quality service delivery and impactful outcomes. This is an excellent opportunity for individuals ready to drive CRM innovations in a dynamic environment.

Qualifications

• 5+ years in CRM or email marketing, with 1-2 years in a managerial role.
• Strong proficiency with leading CRM platforms.
• Demonstrated ability to build effective CRM strategies.

Responsibilities

• Develop and implement CRM strategies.
• Analyze customer data to identify growth opportunities.
• Oversee campaign production and quality assurance.

Skills

CRM management

Email marketing

Data analysis

Project management

Tools

Salesforce

Klaviyo

Dotdigital

Acteol

Job description

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Career Moves Group I B Corp provided pay range

This range is provided by Career Moves Group I B Corp. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

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Senior Account Manager & Talent hunter - Marketing, Communications & Creative | @Career Moves Group | Proud to be B Corp certified

Hybrid work - Central London Office

We're looking for a highly skilled and strategic CRM Manager to join a dynamic marketing agency. An individual with experience within E-commerce, Travel or any best in class CRM industries.

In this hybrid London-based role, you'll take the lead on all CRM initiatives for a diverse portfolio of clients. This position demands both strategic vision and hands-on implementation, guiding a small team to deliver multi-channel campaigns that drive acquisition, engagement, and retention while fostering strong client relationships in a fast-paced environment.

What You'll Do:

• Develop and implement comprehensive CRM, lifecycle, and loyalty strategies.
• Serve as the key CRM contact for clients, leading projects and building strong relationships.
• Analyze customer data to uncover insights and identify growth opportunities for campaigns.
• Design and execute automated customer journeys across various digital channels.
• Oversee campaign production and quality assurance, ensuring timely and on-brand delivery.

What We're Looking For:

• 5+ years in CRM or email marketing, with at least 1-2 years in a strategic/managerial capacity.
• Strong proficiency with leading CRM platforms (e.g., Acteol, Klaviyo, Salesforce, Dotdigital).
• Demonstrated ability to build effective CRM strategies and deliver measurable impact.
• Solid understanding of customer journeys, automation, and lifecycle marketing principles.
• Excellent communication, project management, and data analysis skills.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing

• Industries

  Marketing Services and Advertising Services

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