CRM Executive | Beauty Brands

THG; Manchester; On-site; GBP 28,000 - 36,000; Full time

Benefits offered by this job

25 days leave

Maternity/Paternity pay

On-site gym

On-site physio

Staff discount

Bus pass

Staff shop

Referral bonus

Anniversary gifts

Job summary

THG Beauty in Manchester is seeking a CRM Executive to support the global CRM strategy by briefing creative, building and scheduling emails and SMS to drive growth and a personalised customer experience.

The ideal candidate has 1–2 years of email marketing experience, strong copywriting and Excel skills, and an eye for detail. The role offers career development, enhanced leave and on-site facilities as part of THG's valued benefits.

Qualifications

• 1–2 years' email marketing experience.
• Excellent written and verbal communication for digital channels.
• Strong analytical skills with Excel.
• Keen eye for detail and accuracy.

Responsibilities

• Build and schedule email templates and segment the customer database using in-house CRM tools.
• Implement A/B testing to optimise email performance.
• Update templates for automated and triggered campaigns as required.
• Own the email calendar for brands and align with trading requirements.
• Analyse and report on email campaigns; present findings to stakeholders.
• Champion email marketing and CRM within the business.

Skills

Email marketing

Copywriting

Excel

A/B testing

Tools

In-house CRM tools

Job description

About THG

We are THG, a global ecommerce group on a mission to be the global online leader in beauty and sports nutrition.

About THG

We are THG, a global ecommerce group on a mission to be the global online leader in beauty and sports nutrition. Our portfolio of leading retailers and brands such as LOOKFANTASTIC, Myprotein, ESPA, Perricone MD, and Cult Beauty form our two core businesses: THG Beauty and THG Nutrition. From Manchester to New York, we’re powered by a team of over 2500 people who work together, lead by example, and think BIG. With us, you’ll go further, faster. What are you waiting for?

Life at THG Beauty

We know that beauty isn’t one‑size‑fits‑all. Our portfolio of leading retailers and iconic beauty brands caters to everyone, everywhere, empowering customers all over the world to look and feel fantastic. By combining our portfolio of owned brands inclusive of ESPA, Ameliorate and Christophe Robin, with a marketplace for over 1,300 third‑party beauty brands through online retail sites LOOKFANTASTIC, Cult Beauty, and Dermstore, THG Beauty's ambition is to be the global digital partner of choice across the beauty industry, supporting the channel shift to online. THG Beauty’s breadth of relationships is unique to the beauty market; it engages with brands as a retailer, a brand owner, and a product developer and manufacturer, making it the industry’s digital strategic leader.

Why be a CRM Executive at THG Beauty?

The CRM Executive will support the Beauty Brands CRM team in the execution of the global CRM strategy: briefing creative, building and scheduling emails and SMS and push app notifications to drive continued growth in sales, whilst delivering a personalised customer experience.

As CRM Executive, you’ll:

• Responsible for the building and scheduling of email templates and the segmentation of the customer database using in house CRM tools.
• Implement A/B testing to ensure emails are optimised to the best performing setups.
• Update templates for automated and triggered email campaigns as and when required.
• Own the email calendar for your brands, ensuring brand & trading requirements are also met.
• Daily analysing and reporting on email campaigns, presenting findings to relevant stakeholders and identifying opportunities for improvement.
• Be a champion for email marketing and CRM in the business.

What skills and experience do I need for this role?

• 1-2 years' email marketing experience
• Time management and organisation: prioritise, structure work & effectively manage time in order to meet tight deadlines
• Excellent written and verbal communication skills with experience writing copy for digital channels
• Strong analytical skills and comfortable using Excel
• A keen eye for detail
• Ability to work in a fast-paced environment
• Assertive and pro‑active with a positive attitude
• Passionate about the beauty industry

What’s in it for me?

Career Development

• Access bespoke development programmes that have been designed and developed by our in-house L&D team.
• Continued development through our upskilling programme that is delivered in partnership with an industry-leading training provider.

Enhanced Leave

• 25 days annual leave plus bank holidays.
• Don’t want to work on your birthday? We don’t either! Enjoy your day off on us!
• Enhanced maternity and paternity pay, depending on length of service.
• Up to 10 days compassionate leave.
• Buy back up to 3 days each year.
• Unlock 2 days volunteer leave after 12-months.

Wellbeing Support

• Access face-to-face and virtual appointments with our in-house GP.
• Access our 247 Employee Assistance Programme (EAP) which is provided by Bupa.
• State-of-the-art on-site gym.
• Access to our on-site physio.

Other Perks

• Save up to 12% on the cost of personal tech through our salary sacrifice scheme.
• Subsidised bus pass from Manchester City Centre to our ICON office.
• Up to 50% staff discount on THG brands.
• On-site staff shop.
• Know someone who would be perfect for THG? Refer them and get up to £1000 when they pass their probation.
• Anniversary gifts when you hit 5 and 10 years of service.

THG is proud to be a Disability Confident Committed employer. If you are invited to interview, please let us know if there are any reasonable adjustments we can make to the recruitment process that will enable you to perform to the best of your ability.

THG is committed to creating a diverse & inclusive environment and hence welcomes applications from all sections of the community.