CRM & Business Intelligence Analyst

Straumann Group; Blackburn; On-site; GBP 40,000 - 55,000; Full time

Job summary

A leading company in aesthetic dentistry is seeking a CRM & Business Intelligence Analyst to join their Commercial Excellence team. This role involves CRM management, data quality, business intelligence, and market strategy support. Ideal candidates are data-driven, enthusiastic learners with a background in business or technology. The position offers opportunities for growth and hands-on experience with leading platforms.

Benefits

Growth opportunities

Dynamic learning journey

Hands-on experience with platforms

Qualifications

• Experience with CRM systems and data analysis.
• Ability to work in a dynamic, fast-paced environment.

Responsibilities

• Support daily operations and optimization of CRM systems.
• Design and deliver reports and dashboards using Power BI.
• Collect and analyze market trends and customer needs.

Skills

Analytical

Communication

Problem-Solving

Data-Curious

Education

Bachelor’s degree in business, data & tech, or related field

Tools

Salesforce

Power BI

SAP CRM

Alteryx

Job description

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The Straumann Group is a globally leading provider in aesthetic dentistry, combining experience, scientific evidence, and innovation with passion to offer the best solutions to dental professionals and patients worldwide. As a pioneer and market leader in dental implantology, we have expanded our product portfolio to include tooth preservation, regeneration, restoration, orthodontics with transparent aligner trays, and solutions for tooth loss.

As part of our Commercial Excellence team in the Northern European Hub (NEH), we seek a Business Intelligence Analyst passionate about transforming data into insights, data architecture, and process optimization.

This role involves responsibilities across CRM, data quality, AI-driven innovation, and market intelligence. You will work hands-on with Salesforce, supporting users and platform development. If you are data-minded, driven, and eager to learn, this is a great opportunity to grow within a forward-thinking team supporting multiple geographies and business units.

Key Responsibilities

1. CRM Management & Commercial Analytics
   • Support daily operations, development, and optimization of CRM systems including Salesforce and Pitcher platforms.
   • Participate with global/regional teams in testing new features and platform improvements.
   • Provide support to end users and contribute to training initiatives.
   • Analyze and share data to understand platform adoption, customer engagement, and campaign effectiveness.
   • Identify behavioral trends to support go-to-market strategies.
2. Data Quality & Integrity
   • Ensure accuracy and consistency of CRM data across SAP CRM and Salesforce.
   • Conduct data quality checks, provide monitoring tools, and support data cleansing.
   • Collaborate with users to promote data ownership and governance.
3. Business Intelligence & Reporting
   • Design and deliver reports and dashboards using Power BI and Salesforce Analytics (CRMA).
   • Analyze data to generate actionable insights.
4. AI & Digital Tools
   • Leverage AI solutions for analytics, insights, and anomaly detection.
   • Automate routine reports and explore new tools for integration into BI/CRM ecosystems.
5. Market Intelligence & Strategy Support
   • Collect and analyze market trends, competitors, and customer needs.
   • Support development of market insights and dashboards.
   • Assist in strategic reviews and commercial planning using internal and external data.

Who You Are

• Driven, analytical, data-curious, enthusiastic about learning and problem-solving.
• Strong communicator capable of explaining data insights to diverse audiences.
• Passionate about data, BI, and digital transformation.
• Bachelor’s degree in business, data & tech, or related field.
• Ability to work in a dynamic, fast-paced environment and adapt to changing priorities.

Preferred Qualifications

• Experience with CRM systems like Salesforce, SAP CRM, Power BI, Alteryx, or similar tools.
• Previous experience in data analysis or sales operations roles.
• Exposure to AI tools, data modeling, and automation technologies.

What You’ll Gain

• Growth opportunities and a dynamic learning journey.
• Participation in shaping Straumann’s data and digital strategies.
• Hands-on experience with platforms like Salesforce, Pitcher, Power BI, and Alteryx.
• Global initiatives and stakeholder exposure across our northern hub countries and business units.

All qualified applicants will receive consideration without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or disability.