Creative Planner

Sainsbury's; London; On-site; GBP 40,000 - 60,000; Full time

Job summary

Join Sainsbury's as a Creative Planner in their Zest team, where you will shape strategic direction and creative campaigns for renowned brands. This role involves collaborating with cross-functional teams to deliver consumer-centric campaigns, enhancing brand favorability and market presence through innovative solutions.

Qualifications

• Expertise in developing integrated campaign strategies.
• Strong analytical skills for audience insights.
• Excellent communication and attention to detail.

Responsibilities

• Set strategic direction for creative campaigns.
• Develop integrated campaign strategies across multiple channels.
• Craft insightful creative briefs and ensure strategic consistency.

Skills

Strategic thinking

Research analysis

Consumer insights

Collaboration

Communication

Job description

Why join us

Joining the Zest team at Sainsbury's as a Creative Planner offers a unique opportunity to shape strategic direction and creative campaigns for leading brands like Sainsbury's, Argos, Habitat, Tu, and Nectar. As part of an innovative in-house creative agency, you will collaborate with cross-functional teams, external partners, and stakeholders to deliver impactful, consumer-centric campaigns focused on research analysis, audience insights, and strategic planning. This role allows you to create compelling creative solutions that enhance brand favorability and market presence, within a culture of creativity, collaboration, and continuous learning.

What you'll do

As the Creative Planner at Zest, your key responsibilities include setting strategic direction and developing creative campaigns across brands such as Sainsbury's, Argos, Habitat, Tu, and Nectar. You will develop integrated campaign strategies across multiple channels, craft insightful creative briefs, ensure strategic consistency, and foster strong cross-functional relationships. Your work will drive impactful campaigns that resonate with target audiences and achieve business objectives.

Who you are

You are a strategic, innovative thinker passionate about developing integrated campaign strategies that increase engagement across multiple brands. Your expertise in research analysis, consumer insights, and collaboration enables you to craft compelling briefs and align campaigns with brand strategies. You possess excellent communication skills, attention to detail, and the ability to inspire creative teams, driving strategic consistency and innovative performance.