Creative Planner

Sainsbury's Supermarkets Ltd; London; On-site; GBP 35,000 - 55,000; Full time

Job summary

Sainsbury’s is seeking a Creative Planner to shape strategic campaigns for its brands. This role involves collaborating with teams to develop consumer-centric campaigns, leveraging insights to deliver impactful creative solutions. Join a culture of creativity and continuous learning while enjoying benefits like employee discounts and flexible working options.

Benefits

Employee discounts

Performance bonuses

Private healthcare

Cycle schemes

Salary advances

Interest-free car loans

Generous maternity, paternity, and adoption leave pay

Qualifications

• Strategic and innovative thinker with expertise in research analysis.
• Ability to craft compelling briefs and align campaigns with brand strategies.
• Excellent communication skills and attention to detail.

Responsibilities

• Develop and execute integrated campaign strategies across multiple channels.
• Create compelling creative briefs based on insights.
• Foster strong relationships with teams and stakeholders.

Skills

Research analysis

Consumer insights

Cross-functional collaboration

Strategic thinking

Creative innovation

Communication skills

Job description

Salary: Competitive Plus Benefits
Location: Holborn Store Support Centre, London, EC1N 2HT
Contract type: Permanent
Business area: Marketing
Closing date: 29 May 2025
Requisition ID: 3065528

Join Sainsbury’s, one of the UK’s leading supermarkets with a large online presence, and enjoy a role that offers work-life balance and exciting opportunities. Our marketing team operates at scale across various functions including Brand Planning, Brand Communications, Creative, Digital Marketing, CRM and Loyalty, Nectar 360, Insights, and Corporate Responsibility and Sustainability. With increasing customer engagement and data-driven insights, we work with top brand partners and agencies. If you’re passionate about learning, growth, and exploring new teams, this is the place for you.

As a Creative Planner within the Zest team at Sainsbury’s, you will shape strategic and creative campaigns for brands such as Sainsbury’s, Argos, Habitat, Tu, and Nectar. You will collaborate with cross-functional teams and external partners to develop consumer-centric campaigns, leveraging research, audience insights, and strategic planning to deliver impactful creative solutions that boost brand favorability and market presence. We foster a culture of creativity, collaboration, and continuous learning, aiming to make a tangible impact on our brands’ success.

What you'll do

As the Creative Planner, your key responsibilities include developing and executing integrated campaign strategies across multiple channels, creating compelling creative briefs based on insights, ensuring strategic consistency across brands, and fostering strong relationships with teams and stakeholders. You will champion research and performance insights, inspire creative innovation, and contribute to the successful delivery of engaging campaigns that resonate with target audiences and drive business results.

Who you are

You are a strategic and innovative thinker with expertise in research analysis, consumer insights, and cross-functional collaboration. Your ability to craft compelling briefs, align campaigns with brand strategies, and inspire creative teams will be crucial. You have excellent communication skills, keen attention to detail, and a passion for driving impactful campaigns through research-backed insights and creative innovation.

Our commitments and benefits

We are committed to inclusivity and support your development through flexible working options. Benefits include employee discounts, pensions, life cover, performance bonuses, annual leave with buy options, private healthcare, season ticket loans, interest-free car loans, cycle schemes, health cash plans, salary advances, and discounts from numerous retailers. We also provide generous maternity, paternity, and adoption leave pay. For more details, visit our website.