Creative & Brand Lead — Shape a National Brand

NFU (National Farmers' Union); Kenilworth; Hybrid; GBP 55,000 - 60,000; Full time

Benefits offered by this job

25 days holiday pro rata

Bank Holidays

Health Cashplan

Enhanced parental leave

Pension and life assurance

Vehicle discounts

On-site restaurant

Free parking

Job summary

The National Farmers’ Union (NFU) is seeking an experienced Creative & Brand Manager to lead the in-house creative function, championing the UK’s most recognised sector brands. You will guide design, photography and brand execution, ensuring consistency and impact across all channels.

As brand guardian, you’ll translate strategy into creative solutions, collaborating with Marketing, Communications, Digital, IT and Market Research to evolve the NFU’s visual identity while meeting changing

Qualifications

• Significant experience in a senior creative, design or visual brand role.
• A professional qualification in graphic design, visual communication or equivalent.
• Strong portfolio demonstrating excellence across print and digital channels.
• Experience developing and applying visual identities, brand guidelines and design systems.
• Experience leading creative teams and delivering major campaigns, projects and communications.
• Strong working knowledge of Adobe Creative Cloud and professional design tools.
• Strong understanding of digital design, accessibility, usability and user experience principles.

Responsibilities

• Lead the NFU’s creative function and champion the UK’s most recognised sector brands.
• Balance strategic thinking with hands-on creative leadership to deliver campaigns across channels.
• Evolve and modernise the visual brand while staying true to values and trust.

Skills

Senior creative role

Brand leadership

Portfolio excellence

Stakeholder management

Creative direction

AI in creative workflows

Education

Graphic design qualification

Tools

Adobe Creative Cloud

Job description

The National Farmers’ Union (NFU) is seeking an experienced Creative & Brand Manager to lead the in-house creative function, championing the UK’s most recognised sector brands. You will guide design, photography and brand execution, ensuring consistency and impact across all channels.

As brand guardian, you’ll translate strategy into creative solutions, collaborating with Marketing, Communications, Digital, IT and Market Research to evolve the NFU’s visual identity while meeting changing