Corporate AI & Digital Communications Lead (Hybrid)

EDF Energy Limited; Hove; Hybrid; GBP 54,000 - 66,000; Full time

Benefits offered by this job

Pension scheme

Flexible benefits

Career opportunities

Job summary

EDF Energy Limited invites applications for a Digital and AI Communications Manager. This role blends digital strategy, AI-enabled content and stakeholder engagement across EDF's audiences, with governance over corporate digital channels and campaigns.

You'll influence senior stakeholders, shape digital comms strategy, lead SEO and AI discoverability, and coordinate content on edfenergy.com while delivering across owned, paid and earned channels.

Qualifications

• Proven experience in digital communications, managing corporate digital channels and content.
• Strong understanding of SEO, analytics and AI search behaviours.
• Experience with content management systems (Drupal, WordPress, Sanity) and analytics platforms (GA, Trends, Looker Studio, Search Console).
• Experience managing paid digital and social campaigns across LinkedIn, YouTube, Meta and programmatic channels.
• Ability to translate digital trends and AI developments into practical recommendations and plans.

Responsibilities

• Lead SEO, accessibility and AI discoverability improvements across corporate digital platforms.
• Own and coordinate content on EDF's companywide webpages and manage the homepage.
• Oversee paid and organic digital campaigns across social and web.
• Analyse channel performance and provide actionable insights to improve reach and engagement.
• Line manage the Digital Corporate Communications Lead and support integrated campaigns.

Skills

Digital communications

Stakeholder management

Content strategy

SEO

AI in content

Tools

Drupal

WordPress

Sanity

Google Analytics

Google Trends

Looker Studio

Search Console

LinkedIn Ads

YouTube Ads

Meta campaigns

Job description

EDF Energy Limited invites applications for a Digital and AI Communications Manager. This role blends digital strategy, AI-enabled content and stakeholder engagement across EDF's audiences, with governance over corporate digital channels and campaigns.

You'll influence senior stakeholders, shape digital comms strategy, lead SEO and AI discoverability, and coordinate content on edfenergy.com while delivering across owned, paid and earned channels.