Consumer Communications Manager

Addition; Slough; Hybrid; GBP 45,000 - 60,000; Full time

Benefits offered by this job

Company Bonus Scheme

Matched pension contributions up to 8.

26 days annual leave + 2 Life Days, +…

Private Health Cover

Private Medical

Income Protection

Flexible Benefits (EV Scheme, Money Co

Family Leave

Wellness Allowance

Employee Assistance Programme

Discounted Health Assessments

Volunteering Days

Matched Funding

Job summary

Addition is seeking a Consumer Communications Manager to lead brand and good causes storytelling, building trust and participation across media and social channels. The role focuses on developing campaigns that keep the organisation modern, relevant and visible while showcasing its positive impact in communities.

You will draft press materials, manage media relationships, collaborate with marketing and external agencies, and contribute to a culture of creative innovation in a fast-paced

Qualifications

• Significant experience in PR, media or journalism.
• Established relationships with journalists, media and influencers.
• Track record of securing high-impact media coverage.
• Understanding of modern media consumption and consumer trends.
• Excellent writing and communication skills.
• High levels of creativity and strategic thinking.
• Experience managing PR agencies.
• Proactive and collaborative attitude.
• Awareness of social media and AI in communications.

Responsibilities

• Develop and deliver stories and campaigns that promote the consumer brand.
• Develop and deliver stories and campaigns that showcase the organisation’s contribution to good causes at scale.
• Draft press materials including briefs, press releases and interview materials.
• Support shoots to produce photography and video content.
• Proactively pitch stories to media to secure high-impact coverage.
• Collaborate with marketing, social and wider communications teams for multi-platform storytelling.
• Build and maintain relationships with journalists, influencers and media contacts.
• Support external PR agencies to ensure strong results.
• Deliver reporting and evaluation with actionable insights.
• Assist in innovating PR approaches in line with trends and AI developments.
• Manage budgets.

Skills

Consumer PR

Media relations

Storytelling

Writing

Strategic thinking

Campaign development

Agency management

Digital trends awareness

Tools

Press materials

Press releases

Job description

Consumer Communications Manager – Brand & Good Causes

Location: London

Working Pattern: Hybrid – 3 days per week in the office required

Salary: Up to £60,000 DOE

Type: Permanent

We are working with a leading, internationally recognised consumer organisation that is embarking on an exciting period of growth and transformation. The organisation has a strong social purpose at its heart, with its work making a meaningful contribution to communities and good causes across the UK.

We are looking for an experienced Consumer Communications Manager to join the team and play a key role in driving brand relevance, trust and participation through impactful, integrated consumer communications.

This is an exciting opportunity for a creative PR and communications professional who understands how to build brands through compelling storytelling, cultural relevance and strong media relationships.

The Role

Reporting to the Senior Consumer Communications Manager, you will be responsible for developing and delivering consumer communications across two key areas:

Brand:

Creating campaigns and stories that make the organisation’s consumer brand feel modern, relevant and exciting, using stories centred around hope, optimism and participation.

Good Causes:

Developing campaigns and content that showcase the real-world impact the organisation has across communities, sport, arts and heritage, helping audiences understand the positive difference their participation makes.

As a creative storyteller, you will use audience insights to develop content that informs, entertains and engages consumers, with a particular focus on creating work that has the potential to generate conversation and sharing across media and social channels.

You will need to have your finger on the pulse of media, social and emerging AI developments, with a proven ability to find creative ways for brands to become part of the cultural conversation.

What You’ll Be Doing

• Develop and deliver stories and campaigns that promote the consumer brand.
• Develop and deliver stories and campaigns that showcase the organisation’s contribution to good causes at scale.
• Draft press materials including briefs, press releases and interview materials.
• Support shoots to produce high-quality photography and video content.
• Proactively pitch stories to media to secure high-impact coverage.
• Work closely with marketing, social and wider communications teams to deliver multi-platform storytelling.
• Build and maintain strong relationships with journalists, influencers and wider media contacts.
• Support the management of external PR agencies to ensure strong results.
• Deliver reporting and evaluation, highlighting insights and actionable recommendations to improve performance.
• Support the Senior Consumer Communications Manager in innovating the PR approach in line with consumer trends and the evolving media landscape.
• Stay up to date with digital communication trends and understand how AI can influence consumer communications.
• Support with budget management.

What We’re Looking For

We’re looking for someone with a strong background in consumer PR, media or journalism who can combine creativity with a strategic and commercially aware approach.

You will ideally have:

• Significant experience in PR, media or journalism.
• Established relationships with journalists, media and relevant social influencers.
• A strong track record of securing high-impact media coverage.
• Strong understanding of modern media consumption, consumer trends and best practice.
• Excellent writing and communication skills.
• High levels of creativity and strategic thinking.
• Experience managing PR agencies.
• A proactive, positive and collaborative approach with a genuine ‘can-do’ attitude.
• An understanding of how social media, digital trends and AI are changing the communications landscape.

Why Join?

This is an exciting opportunity to join an organisation at an important stage of its growth and transformation, with consumer communications playing a central role in its future success.

You’ll have the opportunity to work on high-profile consumer campaigns, tell meaningful stories that have a genuine impact on communities, and help shape how a major UK brand connects with its audiences.

Benefits

• Company Bonus Scheme
• Matched pension contributions up to 8.5%
• 26 days annual leave + 2 Life Days, plus bank holidays
• Single Private Health Cover
• Complimentary Private Medical
• Income Protection
• Flexible Benefits including EV Scheme, Money Coach, Will Writing, Mortgage Advice, Dental and Eye Care Schemes
• Enhanced Family Leave
• Wellness Allowance of £500
• Employee Assistance Programme
• Discounted Health Assessments
• Volunteering Days
• Matched Funding