Consumer PR Account Director

Tangerine Partnership Limited; Manchester; Hybrid; GBP 65,000 - 95,000; Full time

Benefits offered by this job

Profit share

Training budget

Holiday scheme including birthday off

Wellbeing day off

Flexible public holidays

Health Insurance

Loans

Enhanced dependents/maternity/paternit

Job summary

Tangerine is seeking a vibrant Consumer Account Director to lead fully integrated campaigns across PR, social and influencer channels. You will guide client strategies, drive earned media and social outcomes, and contribute to growth plans for the agency.

Working closely with the account head, you’ll mentor a team of communications specialists, cultivate strong client relationships, and ensure high-quality, timely delivery of innovative work that meets KPIs and client briefs.

Qualifications

• Several years’ experience leading consumer campaigns across multiple sectors.
• Proven ability to deliver campaigns spanning earned, shared and owned media.
• Experience overseeing Press Office / PR accounts.

Responsibilities

• Cultivate strong client relationships and advise on marketing and communications strategies.
• Lead the delivery of integrated campaigns and ensure KPI achievement.
• Mentor and manage a team of communications specialists with senior support.

Skills

Earned media

Integrated campaigns

PR campaigns

Influencer engagement

Stakeholder management

Team leadership

Job description

An exciting opportunity – we’re seeking a vibrant, experienced, and passionate Consumer Account Director to join our award-winning team.

The ideal candidate will have a strong earned media background with experience in leading fully integrated campaigns with expertise in PR, social and influencer.

We’re looking for someone that understands what it takes to develop successful consumer communications strategies that affect real change in audience perception to deliver both earned media coverage and strong social results. You’ll also be actively involved in delivering our growth plans as an agency.

As an Account Director, you will be working closely with your account head to advise and steer market-leading brands, in an environment and with a team that will help you reach your potential and support you in your growth.

Specifically, your responsibilities will include: Client Relationships

• Cultivate strong relationships with clients, providing counsel on marketing and communications strategies including PR and social media.
• Immersing yourself within the client’s businesses, proactively becoming an integral part of the client’s marketing team
• Ensure clients understand Tangerine’s services, maximising growth opportunities.

Strong Delivery

• Work with the wider team to craft and deliver winning communications strategies to match client briefs.
• Act as a champion for strategic, creative communications for your team that delivers both the client’s brief and KPIs.
• Ensure a high quality of innovative and forward-thinking work is delivered to client timescales.

Team Management

• Manage a team of communications specialists, acting as a mentor and a coach for the day-to-day operations, with the support of the Associate Director.
• Work closely with other leads on capacity planning, people development and team training.

• You thrive in the agency environment, enjoying the creative challenges, fast pace, and thrill of seeing your strategies brought to life
• You, ideally, have several years’ experience leading a variety of accounts across multiple sectors including FMCG.
• You are experienced in running campaigns that span earned, shared, and owned media, with an in-depth knowledge of traditional and social media landscapes and how to amplify content
• You have experience working in and overseeing Press Office / PR accounts.
• You have experience in influencer engagement and both internal and external stakeholder management
• You are familiar with agency client management and comfortable managing, motivating and guiding teams, nurturing talent internally
• You enjoy crafting organic and new business proposals from small projects to bigger and wider communication strategies

About Us

We’re Tangerine – a team of over 100 talented content creators, digital planners, creative strategists, designers, account handlers and much more. We exist to help brands solve problems, think differently, be more influential and connect with people.

Our vision is to be the specialist communications agency that top brands want to work with and the most talented people want to work for.

Our culture is really important to us in achieving that vision. We all share a passion to be the best, deliver meaningful work and push the boundaries. We encourage our people to think freely and push creativity, continually testing and learning. All of which means our clients get the stand-out they want and our people get to show how talented they are.

And as the first agency in the UK to become employee-owned (in 2017), we all have a real say in how our business is run and we all contribute to creating an environment where we and our ideas can flourish. It also means we put a lot of thought and investment into internal programmes, to make sure we can support each other’s wellbeing. This supportive culture and our generous package of benefits and employee initiatives is why people love to stay with us and grow as part of our agency.

We are committed to fostering a diverse and inclusive workplace were everyone can thrive and help enhance the way we work through their unique perspectives and experiences.

What we offer

• An annual tax-free profit share
• A healthy annual training budget supported by our Homegrown training skills development programme
• A generous holiday scheme including your birthday offWellbeing day off once a quarter
• Late start/early finish once a quarter
• Flexible public holidays
• Health Insurance
• Charity, Wellbeing and Social events
• Interest-free loans
• Enhanced dependents /maternity/paternity/sick pay
• 121 coaching and mentor