Commercial Manager

Delta Hotels By Marriott St Pierre Country Club

Chepstow

On-site

GBP 60,000 - 90,000

Full time

9 days ago

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Benefits offered by this job

Global hotel discounts for you, family
Complimentary Leisure Club Membership
Company benefits package
Training and development programmes
Career development opportunities

Job summary

Delta Hotels by Marriott St Pierre Country Club in Chepstow, United Kingdom, is seeking an experienced Commercial Manager to lead the sales and events function within the Country Club Hotel. You will report to the Commercial Director and drive revenue across accommodation, meetings and events, weddings, golf, F&B, spa and leisure facilities.

You will own the commercial strategy, oversee the Sales & Events team, build strong client relationships, forecast accurately and ensure exceptional guest

Qualifications

  • Proven leadership experience within a hotel, resort, country club or hospitality sales environment.
  • Strong knowledge of hotel revenue streams including rooms, meetings and events, weddings, golf, leisure and F&B.
  • Excellent commercial awareness with the ability to interpret sales, conversion and forecasting data and turn insights into action.
  • Strong people management skills with a track record of coaching and developing high-performing teams.
  • Excellent communication, negotiation and stakeholder management abilities.
  • Experience using hotel PMS, CRM and event management systems including knowledge of Opera sales and catering.

Responsibilities

  • Lead and deliver the property's commercial and sales plan, translating annual budgets into clear weekly and monthly activity plans.
  • Manage, coach and develop the sales & events team, setting performance targets, conversion standards and development objectives.
  • Drive proactive sales activity, ensuring consistent new business generation and account development.
  • Oversee the management and conversion of enquiries for bedrooms, conferences, meetings, weddings, golf events and social functions.
  • Ensure all enquiries receive a timely and professional response within agreed service standards.
  • Conduct regular pipeline reviews, diary audits and forecasting analysis to maximise revenue opportunities.
  • Coordinate weekly commercial meetings and monthly departmental meetings, presenting performance reports and action plans.
  • Build and maintain strong relationships with local businesses, wedding suppliers, event organisers, golf societies and corporate clients.
  • Ensure pricing, packages and promotional activity are correctly implemented across all systems.
  • Works with the director of Sales to monitor event profitability, space utilisation and guest satisfaction.
  • Oversee event contracting, deposits, function details and operational handovers.
  • Review post-event performance, guest feedback, rebooking opportunities and account development plans.
  • Maintain accurate data within CRM, PMS and commercial systems to support forecasting and reporting.
  • Ensure compliance with company policies, brand standards, data protection regulations, payment security procedures and health and safety requirements.

Skills

Sales leadership
Revenue management
CRM systems
Opera PMS
Stakeholder management
Communication

Tools

Opera PMS

Job description

We are seeking an experienced, proactive and commercially
driven Commercial Manager to lead the sales and events function within
our Country Club Hotel. This is an exciting role, reporting directly to the Commercial
Director and is a key leadership role within the hotel responsible for driving
revenue across accommodation, meetings and events, weddings, golf, food and
beverage, spa and leisure facilities.

This is a fantastic opportunity for a dynamic hospitality
professional who thrives in a fast-paced environment and has a proven track
record of leading successful sales and events teams while delivering
exceptional commercial results.

About the Role

As the Commercial Manager, you will take ownership of the
property's commercial strategy, ensuring all group sales, reservations,
weddings, conferences, golf groups and social event enquiries are converted
into profitable business. You will oversee the day-to-day management and performance of the Sales & Events team, driving revenue growth through proactive sales activity, effective forecasting, strong customer relationships and seamless operational delivery.

Working closely with the Commercial Director, Cluster, Group Commercial Specialists and Operations teams, you will ensure business opportunities are maximised whilst maintaining exceptional guest experiences from enquiry through to event completion.

Key Responsibilities
  • Lead
    and deliver the property's commercial and sales plan, translating annual budgets into clear weekly and monthly activity plans.
  • Manage,
    coach and develop the sales & events team, setting performance targets, conversion standards and development objectives.
  • Drive
    proactive sales activity, ensuring consistent new business generation and account development.
  • Oversee
    the management and conversion of enquiries for bedrooms, conferences, meetings, weddings, golf events and social functions.
  • Ensure
    all enquiries receive a timely and professional response within agreed service standards.
  • Conduct
    regular pipeline reviews, diary audits and forecasting analysis to maximise revenue opportunities.
  • Coordinate
    weekly commercial meetings and monthly departmental meetings, presenting performance reports and action plans. Support the promotion and marketing of conferences, meetings and events, including weddings and festive events, while developing and delivering an annual events calendar designed to drive footfall.
  • Build
    and maintain strong relationships with local businesses, wedding suppliers, event organisers, golf societies and corporate clients.
  • Ensure
    pricing, packages and promotional activity are correctly implemented across all systems.
  • Works
    with the director of Sales to monitor event profitability, space utilisation and guest satisfaction.
  • Oversee
    event contracting, deposits, function details and operational handovers.
  • Review
    post-event performance, guest feedback, rebooking opportunities and account development plans.
  • Maintain
    accurate data within CRM, PMS and commercial systems to support forecasting and reporting.
  • Ensure
    compliance with company policies, brand standards, data protection regulations, payment security procedures and health and safety requirements.
What We're Looking For

The successful candidate will demonstrate:

  • Proven
    leadership experience within a hotel, resort, country club or hospitality sales environment.
  • Strong
    knowledge of hotel revenue streams including rooms, meetings and events, weddings, golf, leisure and food and beverage.
  • Excellent
    commercial awareness with the ability to interpret sales, conversion and forecasting data and turn insights into action.
  • Strong
    people management skills with a track record of coaching and developing high-performing teams.
  • Excellent
    communication, negotiation and stakeholder management abilities.
  • Experience
    using hotel PMS, CRM and event management systems including knowledge of Opera sales and catering.
  • A
    highly organised and proactive approach with exceptional attention to detail.
  • The
    ability to manage multiple priorities whilst maintaining a strong focus on customer service and profitability.
  • Flexibility
    to support key events, client appointments and business needs, including occasional evenings and weekends.
What We Offer
  • Competitive
    salary.
  • Company
    benefits package.
  • Career
    development and progression opportunities.
  • Training
    and development programmes.
  • Global
    hotel discounts for you, friends & family
  • Complimentary
    Leisure Club Membership
  • A
    supportive and collaborative working environment.
  • The
    opportunity to play a key role in the continued growth and success of a leading Country Club destination.
Working Hours

This is a full-time position working 40+
hours per week over 5 days
, primarily Monday to Friday. Due to the nature of the hospitality industry and the requirements of the business, flexibility is essential, and occasional weekend working will be required to support key events, client meetings and peak trading periods.

Join Our Team

If you are a commercially minded hospitality professional
with a passion for driving revenue, developing teams and delivering exceptional guest experiences, we would love to hear from you.

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