We are seeking an experienced, proactive and commerciallydriven Commercial Manager to lead the sales and events function withinour Country Club Hotel. This is an exciting role, reporting directly to the CommercialDirector and is a key leadership role within the hotel responsible for drivingrevenue across accommodation, meetings and events, weddings, golf, food andbeverage, spa and leisure facilities.
This is a fantastic opportunity for a dynamic hospitalityprofessional who thrives in a fast-paced environment and has a proven trackrecord of leading successful sales and events teams while deliveringexceptional commercial results.
About the Role
As the Commercial Manager, you will take ownership of theproperty's commercial strategy, ensuring all group sales, reservations,weddings, conferences, golf groups and social event enquiries are convertedinto profitable business. You will oversee the day-to-day management andperformance of the Sales & Events team, driving revenue growth throughproactive sales activity, effective forecasting, strong customer relationshipsand seamless operational delivery.
Working closely with the Commercial Director, Cluster, GroupCommercial Specialists and Operations teams, you will ensure businessopportunities are maximised whilst maintaining exceptional guest experiencesfrom enquiry through to event completion.
Key Responsibilities
- Leadand deliver the property's commercial and sales plan, translating annualbudgets into clear weekly and monthly activity plans.
- Manage,coach and develop the sales & events team, setting performancetargets, conversion standards and development objectives.
- Driveproactive sales activity, ensuring consistent new business generation andaccount development.
- Overseethe management and conversion of enquiries for bedrooms, conferences,meetings, weddings, golf events and social functions.
- Ensureall enquiries receive a timely and professional response within agreedservice standards.
- Conductregular pipeline reviews, diary audits and forecasting analysis tomaximise revenue opportunities.
- Coordinateweekly commercial meetings and monthly departmental meetings, presentingperformance reports and action plans. Support thepromotion and marketing of conferences, meetings and events, including weddingsand festive events, while developing and delivering an annual events calendardesigned to drive footfall.
- Buildand maintain strong relationships with local businesses, weddingsuppliers, event organisers, golf societies and corporate clients.
- Ensurepricing, packages and promotional activity are correctly implementedacross all systems.
- Workswith the director of Sales to monitor event profitability, spaceutilisation and guest satisfaction.
- Overseeevent contracting, deposits, function details and operational handovers.
- Reviewpost-event performance, guest feedback, rebooking opportunities andaccount development plans.
- Maintainaccurate data within CRM, PMS and commercial systems to supportforecasting and reporting.
- Ensurecompliance with company policies, brand standards, data protectionregulations, payment security procedures and health and safetyrequirements.
What We're Looking For
The successful candidate will demonstrate:
- Provenleadership experience within a hotel, resort, country club or hospitalitysales environment.
- Strongknowledge of hotel revenue streams including rooms, meetings and events,weddings, golf, leisure and food and beverage.
- Excellentcommercial awareness with the ability to interpret sales, conversion andforecasting data and turn insights into action.
- Strongpeople management skills with a track record of coaching and developinghigh-performing teams.
- Excellentcommunication, negotiation and stakeholder management abilities.
- Experienceusing hotel PMS, CRM and event management systems including knowledge ofOpera sales and catering.
- Ahighly organised and proactive approach with exceptional attention todetail.
- Theability to manage multiple priorities whilst maintaining a strong focus oncustomer service and profitability.
- Flexibilityto support key events, client appointments and business needs, includingoccasional evenings and weekends.
What We Offer
- Competitivesalary.
- Companybenefits package.
- Careerdevelopment and progression opportunities.
- Trainingand development programmes.
- Globalhotel discounts for you, friends & family
- ComplimentaryLeisure Club Membership
- Asupportive and collaborative working environment.
- Theopportunity to play a key role in the continued growth and success of aleading Country Club destination.
Working Hours
This is a full-time position working 40+hours per week over 5 days, primarily Monday to Friday. Due to the natureof the hospitality industry and the requirements of the business, flexibilityis essential, and occasional weekend working will be required to support keyevents, client meetings and peak trading periods.
Join Our Team
If you are a commercially minded hospitality professionalwith a passion for driving revenue, developing teams and delivering exceptionalguest experiences, we would love to hear from you.