Commercial Director

SAVVY RECRUITMENT; Greater London; Hybrid; GBP 120,000 - 180,000; Full time

Benefits offered by this job

25 days annual leave

Bank holidays

Private medical insurance

Flexible working

Enhanced family leave

Income protection

Performance-related bonus

Job summary

SAVVY RECRUITMENT is partnering with an established international B2B media and events business to recruit a Commercial Director. This senior, hands-on role drives revenue and profit across events, digital products, content, print, awards, memberships and data products.

You will lead the commercial strategy, oversee a £10m+ sales target and develop new revenue opportunities while managing a multi-level commercial team in a fast-paced, audience-focused environment.

Qualifications

• Significant commercial leadership within B2B media, publishing or events.
• Experience managing a £10m+ sales target.
• Proven track record of growing multiple revenue streams.
• Experience leading teams across varied levels of seniority.
• Strong analytical and financial acumen.
• Background in strategic partnerships and complex commercial sales.
• Collaborative leadership style with hands-on delivery.

Responsibilities

• Develop and execute commercial strategies to achieve revenue and profit targets.
• Lead, coach and develop the sales team across levels from SDRs to ADs.
• Manage sales performance, targets, forecasting, budgets and margins.
• Make a sizeable personal contribution through strategic accounts and partnerships.
• Drive revenue across events, digital, print, content, awards, memberships and data products.
• Identify and launch new commercial products, channels and income streams.
• Oversee new business, client retention, rebooking and strategic account development.
• Take ownership of CRM, pipeline and commercial reporting.
• Collaborate with marketing, editorial, data, design, operations and finance.
• Build industry relationships and represent the business at events and awards.

Skills

Commercial leadership

Sales target mgmt

Revenue growth

People leadership

Financial acumen

Strategic partnerships

Negotiation

Cross-functional collaboration

Job description

We're partnering with an established international B2B media and events business to find an experienced Commercial Director.

This is a senior, hands‑on leadership role with responsibility for driving sales and profit growth across a diverse portfolio of events, digital products, content, print, awards, memberships and business intelligence.

Working closely with the senior leadership team, you’ll lead the commercial strategy, oversee a £10m+ sales target and develop new revenue opportunities, while managing and developing a team spanning multiple levels of commercial experience.

Key responsibilities:

• Develop and execute commercial strategies to achieve ambitious revenue and profit targets
• Lead, coach and develop the sales team, from SDRs through to Account Directors
• Manage sales performance, targets, forecasting, budgets, costs and margins
• Make a sizeable personal contribution through strategic accounts, partnerships and direct sales
• Drive revenue across events, digital, print, content, awards, memberships and data products
• Identify and launch new commercial products, channels and income streams
• Oversee new business, client retention, rebooking and strategic account development
• Take ownership of CRM usage, pipeline management and commercial reporting
• Work collaboratively with marketing, editorial, data, design, operations and finance
• Build strong industry relationships and represent the business at relevant events and awards.

We’re looking for someone with:

• Significant commercial leadership experience within B2B media, publishing or events
• Experience managing a sales target of £10m+
• A proven track record of growing multiple revenue streams
• Experience leading teams across varied levels of seniority
• Strong commercial, analytical and financial acumen
• Confidence interpreting management accounts and making decisions around cost and margin
• A successful background in strategic partnerships, negotiation and complex commercial sales
• A collaborative leadership style and the ability to combine strategic thinking with hands‑on delivery

The successful candidate will join an ambitious, audience‑focused and down‑to‑earth business offering 25 days' annual leave plus bank holidays, private medical insurance, flexible working, enhanced family leave, income protection and a performance‑related bonus scheme.