Commercial Director

ZipRecruiter; Birmingham; On-site; GBP 100,000 - 130,000; Full time

Job summary

A leading telesales company based in Birmingham is seeking an experienced Commercial Director. This pivotal role involves driving sustainable revenue growth, leading sales and marketing teams, and executing growth strategies. The ideal candidate will have a successful background in telesales, proven leadership skills, and a knack for building high-performing teams. The role offers a competitive salary of up to £130,000 plus bonuses and benefits.

Qualifications

• Proven success in a telesales-based B2B environment as a sales director.
• Experience in unifying sales, account management, and marketing.
• Strong leadership and team development skills.

Responsibilities

• Define and execute the commercial growth strategy.
• Lead and mentor sales leadership for consistent execution.
• Maximise customer retention and profitability through upsell strategies.

Skills

Sales management

Customer retention

Strategic planning

Team leadership

Telesales productivity

Job description

Overview

Job Description

We are working with a leading business in the Telesales world based in Birmingham who are currently seeking an ambitious Commercial Director to take ownership of functions across Sales, Account Management and Marketing. This is a pivotal leadership opportunity, reporting directly into the CEO, with responsibility for driving sustainable revenue growth in a telesales-led B2B environment. This position is ideal for a strategic but hands-on commercial leader who thrives on building high-performing sales teams, improving customer value and identifying key routes to market with new products.

Role

Commercial Director

Salary: up to £130,000 (depending on experience) per annum + bonuses + benefits

Location: Birmingham

Responsibilities

• Define and execute the commercial growth strategy across telesales, account management, and marketing.
• Drive telesales productivity — optimising lead conversion rates, pipeline velocity, and deal efficiency.
• Lead and mentor sales leadership, ensuring consistent execution and coaching across the team.
• Maximise customer retention, lifetime value, and profitability through upsell and renewal strategies.
• Build brand awareness and market positioning to support long-term revenue growth and ensure marketing campaigns directly support lead and commercial objectives.
• Implement scalable processes and platforms to support efficiency and growth.
• Lead the forecasting and budgeting process for sales and marketing functions.
• Develop go-to-market strategies for new products and growth opportunities.
• Ensure launches are backed with commercially viable sales plans.

Requirements

• Tangible and long track record of success as commercial/sales director in a telesales-based B2B environment.
• Proven experience unifying sales, account management, and marketing under a single growth strategy.
• Industry background in B2B services, SaaS, utilities, or financial services (advantageous).
• Strong track record in scaling teams, improving customer retention, and delivering sustainable revenue growth.
• Deep understanding of telesales-driven growth models and sales management best practice.
• Experienced leader with a track record of coaching, mentoring, and developing teams.

This is a fantastic opportunity to help a well established telesales business develop and grow further.

You’ll be ideally placed in the centre of Birmingham; there’s a great package available and a great business to work for.

Please apply online or contact Sandeep Dhillon for a confidential conversation (url removed). Technical Network recruits Engineers and Managers for the automotive, aerospace, electrical / electronic technology, energy, engineering and manufacturing, with a portfolio of services including advertising search, permanent and contract recruitment services.