Central Sales and Planning Manager

WSH Group; Greater London; On-site; GBP 38,000 - 40,000; Full time

Benefits offered by this job

Free lunch on shift

Annual leave

Life Assurance

Employee discounts

Job summary

Events by Benugo is seeking a Sales and Planning Manager to lead the group sales strategy across its portfolio of premier venues. You will drive revenue growth through group bookings, private events, and strategic planning, while building strong relationships with corporate clients, planners, and key stakeholders.

The role requires a commercially minded leader with experience managing sales and events teams, coordinating site visits, tastings, and end-to-end event delivery to ensure exceptional

Qualifications

• 3+ years in sales/events management with leadership experience.
• Ability to create and execute strategic sales plans to hit revenue targets.
• Build relationships with corporate clients, planners, and private individuals to drive opportunities.
• Lead a team of sales and events coordinators to deliver exceptional service.
• Coordinate site visits, tastings, and end-to-end event planning.

Responsibilities

• Drive revenue growth through group bookings and event sales.
• Develop and implement commercial planning strategies across the portfolio.
• Identify and secure new business opportunities.
• Foster long-term client relationships and repeat business.
• Represent Benugo at industry events and manage client engagement.

Skills

Sales & Events

Leadership

Communication

Job description

• Salaried Working Pattern: Full-time 5 Days Out of 7
• Compensation: GBP 38000 - GBP 40000 - yearly

Company Description

Events by Benugo is a specialist events and hospitality brand that is independently led, yet grounded in the quality and creativity that define the Benugo brand. Our portfolio includes some of the most iconic locations across the UK, located in London, Edinburgh, Glasgow, and Manchester, and we deliver events in world-leading museums and heritage locations, as well as outdoor settings and corporate offices. We invest in our people and strive for excellence in every event we deliver.

An incredibly exciting opportunity has arisen within our growing Events by Benugo team. As we enter the next phase of our development and expansion, we are looking for an ambitious and experienced sales leader to help drive our events business.

The Sales and Planning Manager is a crucial leadership role within Events by Benugo, responsible for driving group-wide sales performance and maximising event revenue across the portfolio. This includes private dining, celebrations, corporate events, exclusive venue hires, and growing the brand's external catering operations.

With a portfolio of exceptional venues, growth plans, and a number of exciting new projects on the horizon, this is a fantastic opportunity for someone who is passionate about sales, events and building lasting client relationships.

Job Description

Responsibilities

The Central Sales and Planning Manager plays a pivotal role in supporting the Sales and Events team to drive revenue growth through group bookings, event sales, and strategic planning. We are seeking a highly motivated and commercially minded individual with a proactive, can-do attitude, a passion for sales, and a proven ability to win new business while fostering strong client relationships.

The successful candidate will have previous experience managing sales and events teams and will possess exceptional organisational and planning skills, with a strong attention to detail. You will be responsible for identifying and securing new business opportunities, developing relationships with corporate clients, event planners, and key stakeholders, and ensuring the seamless delivery of group bookings and events.

Working within a fast-paced environment, you will lead by example, inspire high performance, and contribute to the continued growth and success of the business through effective sales strategies, client engagement, and commercial planning

Qualifications

• 3+ years in sales/events management, strong leadership, and communication skills.
• Support the implementation of the strategic sales plans to achieve revenue targets for group bookings and private events.
• Create and maintain relationships with corporate clients, event planners, and private individuals to drive sales opportunities and repeat business.
• Support a team of sales and events coordinators to ensure exceptional service delivery and maximise revenue potential.
• Conduct site visits and tastings for prospective clients, showcasing the unique offerings of each restaurant within the group.
• Oversee the end-to-end event planning process, from initial inquiry through post-event follow-up, to ensure seamless execution and guest satisfaction.
• Coordinate with operations managers and chefs to ensure all event details are executed flawlessly, including menu customisation.
• Analyse sales performance and market trends to identify opportunities for growth and optimisation.
• Conduct weekly sales group and financial performance.
• Represent the company at industry events, trade shows, and networking functions to expand brand awareness and foster new business relationships.

Additional Information

Benugo has built a culture of inclusivity & progression for all employees. Not only have we retained our family-feel culture, but we also offer a range of benefits including:

• Free lunch on shift
• Free tea and coffee at any Benugo location
• A monthly allowance to use at any Benugo location
• Competitive rate
• Life Assurance
• Enhanced maternity and paternity leave pay for when your family is growing
• Company sick leave
• Company annual leave
• Opportunity to develop and further your career within a fast growing an exciting company with a very prestigious list of clients
• Employee discounts at several retailers (via Perkbox app) & fitness providers
• Access to our Employee Assistance Programme & our trained Mental Health First Aiders