Business Development Manager in City

Aspion; Cardiff; Hybrid; GBP 45,000 - 55,000; Full time

Benefits offered by this job

Uncapped commission

Company car

Pension

Private healthcare

25 days annual leave

Flexible field-based working

Comprehensive training and development

Career progression

Job summary

Aspion is recruiting a Business Development Manager for a national territory, covering Cardiff, South Wales hybrid and field-based work with regular travel. The role focuses on winning new business and accelerating regional sales growth in equipment hire and temporary power sectors.

The candidate should bring commercially driven field sales experience, a track record of growing accounts, and strong relationship-building skills to deliver safe, cost-effective hire solutions.

Qualifications

• Experience in field sales, business development or account management.
• Proven track record of generating new business and growing accounts.
• Experience selling to construction, utilities, manufacturing, engineering or related markets.

Responsibilities

• Develop and manage a territory sales plan to achieve revenue and new-business targets.
• Identify, approach and secure new customers across industrial and construction markets.
• Grow existing accounts through effective relationship management, cross-selling and upselling.
• Manage the sales process from enquiry to quotation and handover.
• Conduct customer meetings and site visits to understand technical and commercial requirements.
• Promote a broad range of equipment rental, temporary-power and hire solutions.
• Maintain an accurate pipeline of qualified opportunities.
• Collaborate with internal teams on customer requirements and delivery.
• Provide ongoing account management to encourage retention and repeat revenue.

Skills

Field sales

Account management

Negotiation

Relationship building

Territory management

Job description

Business Development Manager

Equipment Hire

£45,000 £55,000 plus uncapped commission and company car

Cardiff, South Wales hybrid and field-based, with regular travel throughout the territory

Are you a commercially driven sales professional with experience in equipment hire, temporary power, plant hire or technical industrial products?

Company Overview

An established equipment rental business providing temporary power, generator hire, battery storage, tooling and technical hire solutions to construction and industrial customers.

Continued investment in its specialist hire division has created a requirement for a Business Development Manager to win new accounts and accelerate regional sales growth.

The business supports customers across construction, utilities, manufacturing, engineering and wider industrial markets. It offers a broad rental fleet, strong technical support and a service-led approach focused on delivering safe and commercially effective solutions

The Role

The Business Development Manager will win new business, develop existing accounts and identify opportunities across a national sales territory. Working alongside sales, operations and technical colleagues, the successful candidate will provide commercially appropriate equipment-hire solutions while building a sustainable pipeline of profitable business.

Key Responsibilities

• Develop and manage a territory sales plan to achieve revenue and new-business targets.
• Identify, approach and secure new customers across relevant industrial and construction markets.
• Grow existing accounts through effective relationship management, cross-selling and upselling.
• Manage the sales process from initial enquiry through to quotation and operational handover.
• Conduct customer meetings and site visits to understand technical and commercial requirements.
• Promote a broad range of equipment rental, temporary-power and associated hire solutions.
• Maintain an accurate pipeline of qualified sales opportunities.
• Work closely with internal sales, technical and operational teams on customer requirements.
• Provide ongoing account management to encourage customer retention and repeat revenue.

Person Specification

• Experience in field sales, business development, account management or technical sales.
• A record of generating new business and developing existing customer accounts.
• Experience selling into construction, utilities, manufacturing, engineering, industrial or related markets.
• Candidates from equipment rental, plant hire, tool hire, powered access, generator hire, temporary power or similar sectors would be particularly relevant.
• Commercially focused, self-motivated and comfortable managing a territory independently.
• Strong communication, relationship-building and negotiation skills.
• Able to understand customers operational requirements and coordinate suitable solutions.
• Based in South Wales or South-West and willing to travel nationally.
• Full UK driving licence.

Direct experience in temporary power or specialist equipment rental would be advantageous but is not essential. Applications are welcomed from commercially successful field sales professionals working in related technical or industrial markets.

Benefits

• £45,000 £55,000 basic salary.
• Uncapped commission scheme.
• Company car.
• Pension and private healthcare.
• 25 days annual leave.
• Enhanced family-friendly benefits.
• Flexible field-based working.
• Comprehensive training and ongoing development.
• Career progression within a growing international organisation.