Brand Manager EMEA: Growth, Storytelling & Campaigns

North Atlantic Imports, LLC; Reading; On-site; GBP 60,000 - 90,000; Full time

Job summary

Weber Blackstone is hiring a Brand Manager EMEA to grow and strengthen our leading brands across Europe, the Middle East and Africa. You will shape strategy, deepen consumer insights, and partner with Sales, E-commerce, Retail Marketing and local teams to drive impactful campaigns.

You will coordinate campaigns across markets, ensure consistent brand identity, and support regional teams with strategic guidance.

Qualifications

• 5+ years of experience in Brand Management, Consumer Marketing or Integrated Marketing
• Proven experience building and growing consumer-facing brands
• Track record of developing and executing successful integrated marketing campaigns
• Experience working across multiple EMEA markets

Responsibilities

• Drive the Blackstone brand strategy across EMEA to support business growth
• Identify growth opportunities through consumer insights, market trends and competitive analysis
• Partner with Sales, E-commerce, Retail Marketing and local market teams to deliver impactful marketing initiatives
• Monitor brand and business performance and translate insights into actionable recommendations
• Act as the key EMEA contact within the global Blackstone organization
• Coordinate the adaptation and execution of campaigns, content and marketing tools across multiple markets
• Ensure consistent brand positioning, messaging and visual identity across all touchpoints
• Support local teams with strategic guidance and best practices
• Build brand engagement through storytelling, creator partnerships and consumer-focused activations
• Collaborate with agencies and cross-functional stakeholders to deliver marketing excellence

Skills

Brand management

Consumer marketing

Integrated marketing

Campaign execution

EMEA markets

Job description

Weber Blackstone is hiring a Brand Manager EMEA to grow and strengthen our leading brands across Europe, the Middle East and Africa. You will shape strategy, deepen consumer insights, and partner with Sales, E-commerce, Retail Marketing and local teams to drive impactful campaigns.

You will coordinate campaigns across markets, ensure consistent brand identity, and support regional teams with strategic guidance.