B2B Marketing Manager

HRG; Birmingham; Remote; GBP 45,000 - 60,000; Full time

Job summary

A leading UK consumer brand is seeking a Trade Marketing Manager to lead marketing and content for a high-profile trade channel. This role offers significant autonomy in shaping marketing strategy and creating engaging content across various platforms. Ideal for candidates with a strong B2B2C marketing background and a track record in trade marketing.

Qualifications

• Minimum five years’ B2B marketing experience, ideally within consumer goods.
• Excellent writing, editing, and messaging skills.

Responsibilities

• Drive flagship marketing and corporate communications programme.
• Produce standout content across digital, print, PR, and social media.

Skills

Strategic B2B2C marketing

Content creation

Copywriting

Job description

MD at HRG - Sales & Marketing Recruitment Specialists

We are delighted to be working on a fantastic opportunity to take the lead on marketing and content for a high-profile trade channel within a leading UK consumer brand.

We are working with a long-established, full-service agency based in the Midlands as they look to recruit a Trade Marketing Manager to drive a flagship marketing and corporate communications programme for a key client’s trade division, targeting developers, contractors, house builders, and architects.

You’ll have significant autonomy to shape marketing strategy and campaign activity while producing standout content across digital, print, PR, and social media. This role is ideal for someone who thrives on both strategic direction and hands-on content creation.

Key skills required:

• Strategic B2B2C marketing and campaign management
• Content creation and copywriting

What we’re looking for:

• Minimum five years’ B2B marketing experience, ideally within consumer goods, electronics, or marketing into the house building industry
• Excellent writing, editing, and messaging skills
• Strong stakeholder management and project leadership abilities
• CRM, campaign reporting, and lead generation experience
• Confidence working with creatives and media

This role is primarily remote, with occasional travel to the Midlands and South East.

If you have experience in trade marketing and a strong track record of success within B2B2C marketing and content strategies, please reach out today.

Additional Details

• Seniority level: Mid-Senior level
• Employment type: Full-time
• Job function: Marketing
• Industries: Appliances, Electrical & Electronics Manufacturing, Wholesale Building Materials