B2B Marketing Manager

Confidential; Basingstoke; Hybrid; GBP 40,000 - 45,000; Full time

Job summary

Confidential in the Basingstoke area is seeking a Marketing Manager to lead end-to-end B2B campaigns in a hybrid role. You will oversee budgets, collaborate with sales and partners, and drive brand campaigns to generate leads and growth.

You will manage a team, mentor colleagues, and develop multi-channel campaigns using insights to outperform GP targets and ROI expectations.

Rates depend on experience and client requirements.

Qualifications

• At least 6 years' experience in B2B marketing in Technology, IT or SaaS.
• Experience managing budgets, measuring ROI and delivering commercial targets.
• Experience in enterprise and partner/channel marketing.
• Strong stakeholder management and negotiation skills.
• Creative and commercially minded, balancing strategy with hands-on delivery.
• Able to manage multiple projects in a fast-paced environment.

Responsibilities

• Own end-to-end marketing campaigns from strategy to ROI reporting.
• Build relationships with technology partners and secure investment.
• Partner with sales to align marketing with business objectives and revenue targets.
• Deliver multi-channel campaigns with digital specialists for impact.
• Manage substantial marketing budgets and track GP targets.
• Lead, mentor and develop a marketing team.
• Use market insights to develop standout campaigns.

Skills

Campaign management

Budget management

Enterprise marketing

Partner marketing

Stakeholder management

Project management

Creative thinking

Job description

Marketing Manager - Basingstoke Area/M3 Corridor (hybrid)

£40-45 K plus Bonus

Drive campaigns. Build brands. Lead people. Deliver results.

Ready to take your marketing career up a gear? This is your opportunity to work with some of the biggest names in technology, delivering creative, high-impact marketing campaigns that drive brand awareness, generate leads and deliver measurable commercial results.

We're looking for a commercially minded Marketing Manager who can combine strategic thinking with hands-on execution, build strong partnerships and inspire a team to deliver exceptional campaigns.

What you'll be doing

• Own the campaigns: Lead end-to-end marketing campaigns, from strategy and creative development through to execution, optimisation and ROI reporting.
• Work with leading tech brands: Build strong relationships with high-profile technology partners, pitching innovative marketing plans and securing additional investment.
• Drive commercial growth: Partner with sales and commercial teams to align marketing activity with business objectives, lead generation and revenue targets.
• Think multi-channel: Collaborate with digital specialists to deliver integrated campaigns that reach the right audiences and make an impact.
• Own the numbers: Manage substantial marketing budgets, monitor performance and ensure campaigns deliver against GP targets and ROI expectations.
• Lead and inspire: Manage, mentor and develop a talented marketing team, creating an environment where people can grow and do their best work.
• Stay ahead of the curve: Use market insights, customer trends and fresh thinking to develop relevant campaigns that stand out from the competition.

What we're looking for

• At least 6 years' experience in B2 B marketing in either Technology, IT or SaaS with proven experience developing and delivering successful marketing campaigns.
• Experience managing budgets, measuring ROI and delivering against commercial targets.
• Experience of enterprise and partner marketing/channel marketing
• Strong stakeholder management, relationship-building and negotiation skills.
• A creative, commercially astute mindset, with the ability to balance big-picture strategy and hands-on delivery.
• Confidence managing multiple projects and priorities in a fast-paced environment.
• A proactive, collaborative approach and the confidence to challenge the status quo.

Why this opportunity?

You'll combine the creativity of marketing with the commercial impact of business development, working alongside major technology brands and leading a team to deliver campaigns that make a measurable difference.

If you're a driven Marketing Manager who loves building partnerships, developing people and turning great ideas into commercial results, let's talk.

Rates depend on experience and client requirements