B2B Marketing Manager

Salt; Basingstoke and Deane; Hybrid; GBP 40,000 - 45,000; Full time

Benefits offered by this job

Bonus

Job summary

Salt is seeking a commercially minded Marketing Manager to drive B2B marketing in the Basingstoke area, hybrid work model. You will lead end-to-end campaigns, partner with technology brands and align activity with sales targets to deliver measurable growth.

With 6+ years in Technology/IT/SaaS marketing, you will manage budgets, measure ROI and influence enterprise marketing strategies while mentoring a team to deliver high-impact campaigns.

Qualifications

• Own end-to-end campaigns from strategy through ROI reporting.
• Build partnerships with tech brands and secure investment for campaigns.
• Align marketing with sales and commercial targets.
• Deliver multi-channel, integrated campaigns with measurable results.
• Oversee substantial budgets and target GP performance.

Responsibilities

• Own the campaigns: Lead end-to-end marketing campaigns, from strategy and creative development through to execution, optimisation and ROI reporting.
• Work with leading tech brands: Build strong relationships with high-profile technology partners, pitching innovative marketing plans and securing additional investment.
• Drive commercial growth: Partner with sales and commercial teams to align marketing activity with business objectives, lead generation and revenue targets.
• Think multi-channel: Collaborate with digital specialists to deliver integrated campaigns that reach the right audiences and make an impact.
• Own the numbers: Manage substantial marketing budgets, monitor performance and ensure campaigns deliver against GP targets and ROI expectations.
• Lead and inspire: Manage, mentor and develop a talented marketing team, creating an environment where people can grow and do their best work.
• Stay ahead of the curve: Use market insights, customer trends and fresh thinking to develop relevant campaigns that stand out from the competition.

Skills

B2B marketing

Budget management

ROI measurement

Enterprise marketing

Stakeholder management

Multi-project management

Strategic thinking

Job description

Marketing Manager - Basingstoke Area/M3 Corridor (hybrid) £40-45K plus Bonus Drive campaigns.

Build brands. Lead people. Deliver results. Ready to take your marketing career up a gear? This is your opportunity to work with some of the biggest names in technology, delivering creative, high-impact marketing campaigns that drive brand awareness, generate leads and deliver measurable commercial results.

We're looking for a commercially minded Marketing Manager who can combine strategic thinking with hands-on execution, build strong partnerships and inspire a team to deliver exceptional campaigns.

What you'll be doing

• Own the campaigns: Lead end-to-end marketing campaigns, from strategy and creative development through to execution, optimisation and ROI reporting.
• Work with leading tech brands: Build strong relationships with high-profile technology partners, pitching innovative marketing plans and securing additional investment.
• Drive commercial growth: Partner with sales and commercial teams to align marketing activity with business objectives, lead generation and revenue targets.
• Think multi-channel: Collaborate with digital specialists to deliver integrated campaigns that reach the right audiences and make an impact.
• Own the numbers: Manage substantial marketing budgets, monitor performance and ensure campaigns deliver against GP targets and ROI expectations.
• Lead and inspire: Manage, mentor and develop a talented marketing team, creating an environment where people can grow and do their best work.
• Stay ahead of the curve: Use market insights, customer trends and fresh thinking to develop relevant campaigns that stand out from the competition.

What we're looking for

• At least 6 years' experience in B2B marketing in either Technology, IT or SaaS with proven experience developing and delivering successful marketing campaigns.
• Experience managing budgets, measuring ROI and delivering against commercial targets.
• Experience of enterprise and partner marketing/channel marketing
• Strong stakeholder management, relationship-building and negotiation skills.
• A creative, commercially astute mindset, with the ability to balance big-picture strategy and hands-on delivery.
• Confidence managing multiple projects and priorities in a fast-paced environment.
• A proactive, collaborative approach and the confidence to challenge the status quo.

Why this opportunity?

You'll combine the creativity of marketing with the commercial impact of business development, working alongside major technology brands and leading a team to deliver campaigns that make a measurable difference. If you're a driven Marketing Manager who loves building partnerships, developing people and turning great ideas into commercial results.

*Rates depend on experience and client requirements