B2B Marketing & Demand Gen Lead — iGaming

Praxis Tech; United Kingdom; On-site; GBP 80,000 - 120,000; Full time

Benefits offered by this job

Health insurance

Pension plan

Paid time off

Job summary

Workanova, a Belgrade-based iGaming solutions provider, is seeking a B2B Marketing & Demand Gen Lead (iGaming) to drive marketing strategy and lead generation for our iGaming products.

You will own multi-channel campaigns, partner with sales and product teams, and shape initiatives that accelerate growth across markets. This leadership role requires strategic thinking, data analytics, and a hands-on execution style.

Qualifications

• Experience leading B2B marketing and demand gen in iGaming or tech.
• Proven ability to generate high-quality leads and manage multi-channel campaigns.

Responsibilities

• Develop and execute marketing strategies for iGaming products.
• Lead multi-channel demand gen campaigns and pipeline acceleration.
• Collaborate with sales, product, and partnerships to optimize campaigns.

Skills

B2B marketing

Demand gen

Lead generation

iGaming

Strategic marketing

Team leadership

Job description

Workanova, a Belgrade-based iGaming solutions provider, is seeking a B2B Marketing & Demand Gen Lead (iGaming) to drive marketing strategy and lead generation for our iGaming products.

You will own multi-channel campaigns, partner with sales and product teams, and shape initiatives that accelerate growth across markets. This leadership role requires strategic thinking, data analytics, and a hands-on execution style.