Av Sales Manager

Jacobs Massey Ltd; Greater London; On-site; GBP 60,000 - 90,000; Full time

Job summary

Jacobs Massey Ltd in Central London seeks an experienced AV Sales Manager to drive revenue for prestigious events and conferences. You will develop tailored AV proposals, win new business and deliver solutions across live productions, hybrid events and meetings.

Working with technical, operational and commercial teams, you will translate client briefs into commercially compelling quotes, manage relationships with organisers and agencies, and ensure delivery to spec and high standards of service.

Qualifications

• Experience in AV sales for conferences, venues or live events.
• Proven track record of selling AV equipment, packages and services.
• Strong technical understanding of audio, video, lighting, staging and presentation systems.
• Experience supporting large-scale conferences, corporate events and hybrids.
• Ability to interpret client briefs and develop competitive technical proposals.
• Excellent communication, negotiation and relationship management skills.
• Experience preparing quotations, managing budgets and revenue targets.
• Knowledge of video conferencing platforms, live streaming and digital signage.
• Understanding of AV control systems and networked AV technologies.
• Strong organisational skills for multiple projects.
• Experience supervising technical teams is a plus.
• Flexible hours for event schedules.

Responsibilities

• Drive AV sales revenue and achieve commercial targets.
• Develop and present tailored AV solutions for events and live productions.
• Manage client enquiries, site visits and prepare quotations.
• Upsell AV equipment and production services.
• Build and maintain relationships with clients, organisers and agencies.
• Coordinate technical requirements for hybrid events and live streaming.
• Collaborate with internal technical and events teams to meet specs.
• Coordinate external equipment hire and production suppliers.
• Support event branding, staging and technical installations.
• Monitor market trends and competitor activity for growth opportunities.
• Maintain high levels of customer service throughout the process.
• Assist departmental management with resource planning and improvements.
• Ensure compliance with health and safety standards.

Skills

AV sales

Client relationship management

Negotiation

Communication

Revenue targets

Hybrid events

Event production

Budget management

Quote preparation

Project coordination

Tools

Video conferencing platforms

Live streaming technologies

Digital signage solutions

AV control systems

IT connectivity

Job description

We are recruiting an experienced AV Sales Manager to join a prestigious, state-of-the-art events and conference venue in Central London. This is an excellent opportunity for a commercially driven AV professional who combines strong technical knowledge with a proven ability to develop client relationships, generate revenue and deliver exceptional event experiences. The successful candidate will take responsibility for promoting and selling AV solutions across a diverse range of corporate events, conferences, meetings and live productions. Working closely with technical, operational and commercial teams, you will develop tailored AV proposals, maximise sales opportunities and ensure the successful delivery of client requirements.

Key Responsibilities

• Drive AV sales revenue, achieving agreed commercial targets and maintaining profitability.
• Develop and present tailored AV solutions for conferences, corporate events, meetings and live productions.
• Manage client enquiries, conduct site visits and prepare detailed technical quotations and proposals.
• Identify opportunities to upsell AV equipment, production services and additional technical solutions.
• Build and maintain strong relationships with clients, event organisers, agencies and suppliers.
• Coordinate technical requirements covering audio, video, lighting, staging, hybrid events and live streaming.
• Work closely with internal technical and events teams to ensure solutions are delivered to the agreed specification.
• Manage external equipment hire requirements and coordinate specialist production suppliers.
• Support the planning and delivery of event branding, staging and technical installations.
• Monitor sales performance, market trends and competitor activity to identify opportunities for growth.
• Maintain high standards of customer service throughout the sales and event delivery process.
• Support departmental management with team coordination, resource planning and operational improvements.
• Ensure technical solutions and event activities comply with relevant health and safety standards.

Skills and Experience Required

• Previous experience in AV sales, ideally within a conference venue, live events or corporate production environment.
• Proven track record of selling AV equipment, technical packages and event production services.
• Strong technical understanding of professional audio, video, lighting, staging and presentation systems.
• Experience supporting large-scale conferences, corporate events and hybrid productions.
• Ability to interpret client briefs and develop commercially competitive technical proposals.
• Excellent communication, negotiation and relationship management skills.
• Experience preparing quotations, managing budgets and working towards revenue targets.
• Knowledge of video conferencing platforms, live streaming technologies and digital signage solutions.
• Understanding of AV control systems, IT connectivity and networked AV technologies.
• Strong organisational skills with the ability to manage multiple projects and competing priorities.
• Experience supporting or supervising technical teams would be advantageous.
• A flexible approach to working hours to accommodate event schedules when required.

The Opportunity

This position offers the opportunity to play a key commercial role within a well-established, high-profile events environment featuring modern AV technology and versatile event facilities.

You’ll work alongside experienced technical and events professionals, combining your commercial expertise with your passion for AV technology to deliver outstanding client experiences.

If you have a strong background in AV sales and enjoy working in a fast-paced live events environment, we'd be interested in hearing from you.