Associate Director, Client Leadership & Growth

wppmedia; Greater London; On-site; GBP 90,000 - 130,000; Full time

Job summary

WPP Media in the UK is seeking an Associate Director for Client Leadership to drive strategic partnerships on the Unilever account. You will lead connected planning across audiences, channels, and measurement to deliver innovative, measurable growth.

The role requires strong leadership, data-driven decision making, and the ability to collaborate with data science, analytics, brand strategy, and client teams.

Responsibilities

• Knowing the tools and means to build and target audiences in addressable and non-addressable media to validate the media approach ensuring that the defined audience can be reached at the scale required
• Designing an approach that outlines how and where we will connect with defined audiences - especially hard to reach / low media engagement audiences - in media for brand and performance campaigns.
• Connecting the dots between the data we, the client, media owners and other internal teams hold to plan most effectively.
• Designing the connections ecosystem & plan, working closely and collaboratively with channel specialists and wider agency teams from a paid, owned and earned perspective
• Day to day management of campaigns and annual planning as a key liaison between clients and channel specialists
• Designing measurement & testing framework to inform as well as measure and optimise the campaigns when live
• Management of others to develop their skills

Job description

WPP Media in the UK is seeking an Associate Director for Client Leadership to drive strategic partnerships on the Unilever account. You will lead connected planning across audiences, channels, and measurement to deliver innovative, measurable growth.

The role requires strong leadership, data-driven decision making, and the ability to collaborate with data science, analytics, brand strategy, and client teams.