Strategy Director: Growth & Media Innovation

wppmedia; Greater London; On-site; GBP 90,000 - 130,000; Full time

Job summary

WPP Media is seeking a Strategy Director to shape ambitious, insight-led media strategies that unlock growth for clients. You will lead annual planning and major brief responses, inspire award-winning thinking, and ensure strategies translate into distinctive activation across channels.

Collaboration across WPP Media, Production, Creative and Enterprise will be essential, with a focus on data, analytics, and AI tools to inform decision-making.

Qualifications

• Significant experience developing integrated media and communications strategies within an agency, consultancy or client environment.
• Strong understanding of marketing, advertising and the wider media ecosystem, including commercial, creative, audience, budget and measurement considerations.
• Track record of converting insight into clear strategic direction and effective activation across paid, owned, earned and shared channels.

Responsibilities

• Media strategy and planning: Define the business challenge and the role communications and media can play in solving it. Lead annual planning and major brief responses, pushing the work to be distinctive, creative and award-worthy.

Skills

Strategy development

Integrated media planning

Client leadership

Stakeholder management

Data & analytics fluency

Job description

WPP Media is seeking a Strategy Director to shape ambitious, insight-led media strategies that unlock growth for clients. You will lead annual planning and major brief responses, inspire award-winning thinking, and ensure strategies translate into distinctive activation across channels.

Collaboration across WPP Media, Production, Creative and Enterprise will be essential, with a focus on data, analytics, and AI tools to inform decision-making.