Associate Creative Director: Campaign Strategy

twentysix; Irvine; Remote; GBP 61,000 - 67,000; Full time

Benefits offered by this job

Medical, dental, vision plans

Disability and life insurance

Employer-paid plan for you and 50% for

Unlimited PTO

Paid company holidays

Birthday off

End of year recharge

401(k) with company match

Annual bonus

Job summary

Directive is a remote-first marketing consultancy delivering campaign strategy and creative direction for B2B brands. This role owns the idea, message, and copy direction before production begins, shaping briefs into strong, testable campaign concepts.

You will collaborate with designers, produce early proof points, and drive revenue-oriented creative across channels. The position emphasizes strategic thinking, clarity, and leadership in a dynamic, client-facing environment.

Qualifications

• 4–6 years of professional creative experience in an agency, professional services, or B2B marketing environment.
• A portfolio that shows range across brand work and performance creative with measurable results.
• Experience developing campaigns from concept through execution.
• Ability to maintain and evolve brand standards across multiple channels.

Responsibilities

• Own creative direction, campaign concepting, messaging strategy, and performance copy direction.
• Translate briefs into territories, concepts, hooks, headlines, CTAs, landing-page narrative direction, and message sequencing.
• Partner with designers by giving a strong concept and copy direction to execute against.
• Build early proof points, examples, and campaign-style case studies to support growth.

Skills

Creative direction

Campaign concepting

Messaging strategy

Performance copy direction

Collaboration with designers

Executive presence

Ambiguity tolerance

Tools

Adobe Creative Suite

Figma

A/B testing tools

Optimizely

Unbounce

Crazy Egg

Generative AI

Job description

Directive is a remote-first marketing consultancy delivering campaign strategy and creative direction for B2B brands. This role owns the idea, message, and copy direction before production begins, shaping briefs into strong, testable campaign concepts.

You will collaborate with designers, produce early proof points, and drive revenue-oriented creative across channels. The position emphasizes strategic thinking, clarity, and leadership in a dynamic, client-facing environment.