Assistant Manager - New Club Opening

Frasers Group; Croydon; On-site; GBP 40,000 - 60,000; Full time

Benefits offered by this job

Discounts across Frasers Group fascias

Free Everlast Gym membership

Monthly recognition: Everlast/Frasers

Funded qualifications (L3 & L5 in Mgmt

PT sessions & group training

Ambition-driven culture

Job summary

Frasers Group-backed Everlast Gyms opening in Croydon seeks a full-time leader to run the club’s day-to-day performance, culture, and guest experience. You’ll set a standard of excellence on the gym floor and reception, driving KPI delivery, people development, and operational consistency.

You’ll own all revenue lines—from memberships to PT and ancillary spend—while inspiring your team to excel in service, standards, and overall profitability.

Qualifications

• Leadership experience in gym/retail operations.
• Ability to recruit, develop, and coach a high-performing team.
• Strong commercial acumen with focus on memberships and services.

Responsibilities

• Lead and inspire a high-performing team and provide regular feedback to maximise potential.
• Own all revenue lines including memberships, PT, and ancillary spend.
• Create a welcoming, premium member experience across the club.
• Oversee all sales and operations to deliver company standards and initiatives.
• Maintain best-in-class cleanliness, safety, and presentation.

Skills

Leadership

People management

Sales focus

Education

Level 2 Fitness Qualification (desirable)

Job description

New club opening

New club opening

This is a full-time leadership role, accountable for the overall performance and daily running of your club. You’ll set the tone for excellence across sales, service, and operations, driving all commercial areas while delivering an exceptional experience for every member, every visit.

As the face of Everlast Gyms, you’ll lead by example on the gym floor and reception, own high standards in every area, and inspire your team to deliver results. With a sharp eye for detail and a fearless, solutions-driven mindset, you’ll take full ownership of KPIs, people development, and operational consistency.

The Benefits

• 20% discount across all Frasers Group fascias
• Free Everlast Gym membership
• Monthly recognition: Everlast Champions & Frasers Group Champion (double salary month for winners)
• Training & development, including funded qualifications (L3 & L5 in Management & Leadership)
• Opportunities to enhance your fitness knowledge, deliver PT sessions, and lead group training
• Be part of a culture that celebrates ambition, resilience, and fearless progression

Job Description

What you'll do

• Lead & Inspire: Recruit, develop, and elevate a high-performing team, giving regular, constructive feedback to maximise potential.
• Drive Commercial Success: Own all revenue lines - memberships, PT, secondary spend. Maximise overall profitability.
• Elevate Member Experience: Create a welcoming, energetic, and premium environment that enhances every member interaction.
• Operate with Excellence: Oversee all sales and operational processes, ensuring company standards and central initiatives (FUNDAMENTALS, ASCEND, MOVE) are delivered at the highest level.
• Champion Standards: Maintain best-in-class cleanliness, safety, and presentation - whether you're on shift or not.
• Be Resilient & Agile: Quickly adapt to challenges, find solutions, and support your team through change.
• Compliance & Safety: Manage policies, procedures, Health & Safety, and pool plant operations in line with guidelines.

Qualifications

What You'll Bring

• Passion for health, fitness, and wellness
• Level 2 Fitness Qualification (desirable)
• Strong leadership qualities with adaptability in communication & management style
• A member-first mindset with exceptional interpersonal skills
• Commercial awareness and the drive to exceed targets
• Positivity, ambition, and a fearless approach to challenges
• Flexibility to work varied hours, including evenings, weekends, and Bank Holidays

Additional Information

Want to know see more of the great things our brand does please visit our LinkedIn page here.

An Opportunity Like This At Frasers Group Is For The Fearless. The Potential Is Massive, The Experience Unrivalled. To Be Able To Make The Most Of It You Need To Live And Breathe Our Principles

• Think without limits - Think fast, think fearlessly and take the team with you
• Own it and back yourself - own the basics, own your role and own the results
• Be relevant - Relevant to our people, our partners and the planet