Area Sales Manager

William Henry Associates; Birmingham; On-site; GBP 35,000 - 60,000; Full time

Job summary

William Henry Associates represents an established, rapidly growing specialist manufacturer of water pumps supplying the plumbing and heating merchant sector across the UK. We are seeking an ambitious Area Sales Manager to own the Northern territory and develop presence among national and independent plumbing & heating merchants.

This field-based role requires building relationships, growing revenue, delivering product presentations, and maintaining accurate forecasts across the North of England.

Qualifications

• Proven field sales experience
• Experience selling to plumbers' or builders' merchants
• Strong understanding of the UK merchant/distribution channel

Responsibilities

• Manage and develop relationships with national and independent plumbing & heating merchants
• Grow sales across the territory and achieve revenue/margin targets
• Develop existing accounts and win new merchant accounts
• Build relationships with branch managers, buyers and senior decision-makers
• Increase product awareness in merchant branches and provide product knowledge

Skills

Field sales

Merchant networks

Negotiation

Relationship building

Territory management

Job description

Our client is an established and rapidly growing specialist manufacturer of water pumps sold into the plumbing and heating merchant sector across the UK.

As part of their continued UK growth, they are looking to appoint an ambitious and commercially focused Area Sales Manager to take responsibility for developing their presence across the North of England. This is a genuine field-based sales position, focused on managing and developing relationships with national and independent plumbing & heating merchants, winning new business and increasing sales across the territory.

The Role

You will take ownership of the Northern territory and be responsible for driving revenue growth across both existing and prospective customers.

Key responsibilities will include:

• Managing and developing relationships with national and independent plumbing & heating merchants
• Growing sales across the territory and achieving agreed revenue and margin targets
• Developing existing accounts and increasing product penetration
• Identifying and winning new merchant accounts
• Building relationships with branch managers, area managers, buyers and senior decision-makers
• Increasing product awareness and sales within merchant branches
• Regularly visiting branches and customers across the North of England
• Supporting merchant sales teams with product knowledge and sales opportunities
• Conducting product presentations and demonstrations where required
• Monitoring competitor activity, pricing and market trends
• Identifying opportunities for new products and applications
• Working closely with internal sales, marketing and operations teams
• Maintaining an accurate sales pipeline and providing regular forecasts

The Candidate

• Proven experience in a field sales role
• You must have experience selling to plumber’s or builder’s merchants
• A strong understanding of the UK merchant/distribution channel
• A proven track record of developing existing accounts and winning new business
• Excellent relationship-building and communication skills
• Strong commercial and negotiation skills
• A proactive and entrepreneurial approach
• The ability to manage your own territory effectively
• A full clean UK driving licence