Analytics & Media Effectiveness Director – Hybrid

Silver Drum; Greater London; Hybrid; GBP 54,000 - 66,000; Full time

Job summary

Silver Drum in London is seeking an Account Director – Analytics & Media Effectiveness to turn complex data into commercial decisions. The role sits at the heart of measurement and media investment across multiple European markets and reports to senior stakeholders.

You will work with MMM, advanced analytics, and tools such as Python, Power BI and R, translating modelling outputs into practical recommendations that optimise spend.

Qualifications

• Experience in analytics, econometrics, marketing science or media measurement.
• Strong data analysis skills and Excel modelling.
• Ability to translate complex analysis into clear commercial recommendations.

Responsibilities

• Analyse media investment performance and interpret modelling outputs.
• Build frameworks to optimise spend across markets.
• Collaborate with media planning and analytics teams to translate results into recommendations.
• Support new analytics tools and measurement frameworks.

Skills

Analytical thinking

Clear commercial communication

Tools

Python

Power BI

R

Excel

Job description

Silver Drum in London is seeking an Account Director – Analytics & Media Effectiveness to turn complex data into commercial decisions. The role sits at the heart of measurement and media investment across multiple European markets and reports to senior stakeholders.

You will work with MMM, advanced analytics, and tools such as Python, Power BI and R, translating modelling outputs into practical recommendations that optimise spend.