Amazon SEO Manager

L'Oréal; London; On-site; GBP 40,000 - 80,000; Full time

Job summary

An established industry player in the beauty sector is seeking an Amazon SEO Manager to spearhead innovative strategies that enhance brand visibility and drive sales. This role involves collaborating with various teams, optimizing content, and leveraging SEO tools to maximize performance on Amazon. With a commitment to sustainability and diversity, this forward-thinking company offers a vibrant work environment and a competitive benefits package, making it an exciting opportunity for professionals passionate about digital marketing and e-commerce.

Benefits

Private medical insurance

Dental insurance

Gym memberships

Mental health support

Family leave

Learning opportunities

Discounts on brands

Qualifications

• Experienced in SEO with a focus on content development and optimization.
• Hands-on experience in digital performance marketing.

Responsibilities

• Develop and implement the Amazon SEO strategy with key stakeholders.
• Analyze implementation results using Amazon Tech and PacVue.

Skills

Content Development and Optimization

SEO best practices

Keyword research

On-page optimization

Digital performance marketing

Communication skills

Relationship-building

Solution-oriented mindset

Tools

Search Frequency Report

Pacvue

Amazon AMS/Vendor Central

Job description

Join to apply for the Amazon SEO Manager role at L'Oréal.

Key Responsibilities

1. Develop and implement the Amazon SEO strategy, refining ways of working with key stakeholders, building strong relationships with sales and marketing teams.
2. Own the ASIN Opportunity Finder in Amazon Tech to maximize PDP traffic and conversion.
3. Act as a digital and e-commerce advisor.
4. Manage the feedback loop with the Content Creation Agency to improve Amazon-specific deliverables.
5. Oversee creation and optimization of divisional brand stores and CPLs.
6. Collaborate with Search activation agency to align on organic SOV targets and strategy.
7. Analyze implementation results using Amazon Tech and PacVue, developing SEO strategies to increase brand visibility and sales.
8. Conduct A/B tests with content to identify relevance and share best practices.
9. Monitor review ratings to identify improvement opportunities.
10. Partner with Media and Trading teams to define macro-divisional strategies.

Who You Are

1. Experienced in Content Development and Optimization, with a focus on SEO best practices.
2. Deep expertise in SEO, including keyword research and on-page optimization.
3. Hands-on experience in digital performance marketing.
4. Proficient with SEO tools like Search Frequency Report, Pacvue, and Amazon AMS/Vendor Central.
5. Excellent communication and relationship-building skills across all organizational levels.
6. Solution-oriented mindset, capable of working accurately at pace and managing ambiguity.
7. Experience managing change through rapid growth.

What We Offer

Our industry-leading benefits include competitive packages, discounts on brands, private medical and dental insurance, gym memberships, mental health support, family leave, and learning opportunities.

Who We Are

L’Oréal operates in 150 markets, leading the beauty industry with a commitment to sustainability, diversity, and innovation. Our brands include L’Oréal Paris, Maybelline, Garnier, NYX, and others, dedicated to democratizing beauty for all.

How We Recruit

We promote a diverse, inclusive environment and value different backgrounds and perspectives, fostering a culture of respect and innovation.