AI-Powered Paid Media Manager — Remote & Growth

Lever, Inc.; United Kingdom; Remote; GBP 60,000 - 90,000; Full time

Benefits offered by this job

11 observed holidays + unlimited paid 

Mental wellness days

100% company-funded health insurance

401(k) plan

Mostly remote work setup

Summer Fridays

Wellness stipend

Work-from-home equipment reimbursement

Team bonding sessions

Commuter benefits

Culture of growth and collaboration

Job summary

Terra is looking for a strategic, data-driven Paid Media Manager to join our Digital team. You will own paid media strategy end-to-end for a portfolio of B2B clients, leading campaign execution, optimization, and performance storytelling across platforms.

You will operate as both a strategist and an operator, zooming out to define direction and zooming in to improve performance. You’re excited about AI’s role in paid media and eager to experiment with tools to improve efficiency and outcomes.

Qualifications

• Deep experience managing and optimizing paid media campaigns across Google, LinkedIn, Meta, and Microsoft Ads.
• Agency experience with B2B clients and understanding longer sales cycles and lead quality.

Responsibilities

• Own paid media strategy and execution across a portfolio of B2B clients, ensuring campaigns align with client goals and KPIs.
• Build, launch, and optimize campaigns across Google, LinkedIn, Meta, and other relevant platforms.
• Continuously monitor performance and make data-driven optimizations to improve efficiency and results.
• Develop and test audience strategies, creative approaches, and landing page hypotheses to drive growth.
• Manage budgets and pacing to ensure spend is aligned with performance and client expectations.
• Build clear, insight-driven reports and presentations that communicate results and next steps to clients.
• Partner with internal teams across strategy, analytics, and creative to deliver integrated campaigns.
• Ensure proper tracking and attribution, including UTM structure, conversion tracking, and platform setup.
• Stay current on platform updates, industry trends, and new opportunities, bringing proactive recommendations to clients and the team.
• Experiment with AI tools and workflows to streamline recurring tasks like reporting, QA checks, and performance analysis.
• Help develop and refine internal systems, templates, and lightweight automation that improve team efficiency over time.
• Contribute to a culture of testing, learning, and continuous improvement across the paid media team.

Skills

Paid media management

Google Ads

LinkedIn Ads

Meta Ads

Microsoft Ads

Audience targeting

A/B testing

Analytics

Figma reporting

Tools

Figma

Job description

Terra is looking for a strategic, data-driven Paid Media Manager to join our Digital team. You will own paid media strategy end-to-end for a portfolio of B2B clients, leading campaign execution, optimization, and performance storytelling across platforms.

You will operate as both a strategist and an operator, zooming out to define direction and zooming in to improve performance. You’re excited about AI’s role in paid media and eager to experiment with tools to improve efficiency and outcomes.