After Sales- Community Operation Specialist-UK

BYD EUROPE; Hounslow; On-site; GBP 35,000 - 52,000; Full time

Benefits offered by this job

Competitive remuneration

Team building events

Job summary

BYD Europe is seeking a Community Operation Specialist based in London to lead UK-based community initiatives within the After Sales Customer Care team.

You will develop growth strategies, manage content, run campaigns and events, and translate data into actionable improvements to enhance customer experience and brand engagement across UK digital platforms.

Qualifications

• Bachelor’s degree or above in a relevant field.
• 2+ years in community ops, social media, or content marketing.
• Strong understanding of UK digital platforms and user behavior.
• Excellent English copywriting and communication skills.
• Proactive ownership and cross-functional execution.

Responsibilities

• Develop and execute community growth strategies tailored to the UK market.
• Drive user engagement through campaigns and interactive content.
• Identify and nurture key users (KOLs, advocates) and grow active communities.
• Plan and publish localized content (posts, topics, campaigns).
• Moderate user-generated content to ensure quality and compliance.
• Plan and execute online and offline campaigns and events.
• Collaborate with marketing and after-sales teams on engagement initiatives.
• Monitor community metrics and provide actionable insights.

Skills

Community ops

Content marketing

Copywriting

UK market

Ownership

Campaign planning

Analytics

English copywriting

Education

Bachelor’s degree or above

Job description

About BYD

Our Purpose is to

About BYD

Our Purpose is to build a zero-emission future that reconnects humanity with nature.

We are looking for talent that connects with this mission and want to create positive impact by joining a diverse and dynamic team.

BYD is a leading, high-tech multinational, based in Shenzhen, China. Operates in four core fields of IT, automotive, new energy, and rail transit and employs over 300,000 people worldwide. As a global pioneer in New Energy Solutions BYD is dedicated to building a zero-emission ecosystem.

Location: UK

Department: Customer Care – After Sales, BYD Europe

Within the After Sales division, the Customer Care department focuses on initiatives and processes that strengthen customer satisfaction, service quality, and the overall brand experience. To support the growth of the European business and the increasing complexity of customer care initiatives, BYD is seeking a Community Operation Specialist based in London, UK.

This role will lead and coordinate strategic projects within the Customer Care area, ensuring that initiatives aimed at improving customer experience are effectively designed, implemented, and delivered across the organization.

Key Responsibilities

• Community Growth & Engagement
  • Develop and execute community growth strategies tailored to the UK market
  • Drive user engagement through campaigns, discussions, and interactive content
  • Identify and nurture key users (KOLs, active contributors, brand advocates)
• Content Planning & Management
  • Plan and publish high-quality, localized content (posts, topics, campaigns)
  • Moderate user-generated content to ensure quality and compliance
  • Identify trending topics and align content with user interests
• Campaign & Event Execution
  • Plan and execute online and offline campaigns (e.g., test drive events, meetups)
  • Collaborate with marketing and after-sales teams to launch engagement initiatives
  • Support offline activities such as vehicle showcases and community events
• Data & Insights
  • Monitor community performance metrics (engagement, retention, growth)
  • Analyze user behavior and optimize content and operations strategies
  • Provide regular reports and actionable insights

Skills, Qualifications, and Experience Required

• Bachelor’s degree or above
• 2+ years experience in community operations, social media, or content marketing
• Strong understanding of UK digital platforms and user behavior (e.g., Instagram, TikTok, Facebook)
• Passion for automotive industry (EV knowledge is a plus)
• Excellent English communication and copywriting skills
• Strong sense of ownership and execution
• Strong understanding of the UK market, including local user behavior, culture, and digital trends
• Proven experience in localized community operations and user engagement strategies
• Native-level or fluent English proficiency, with excellent copywriting and communication skills

We Offer

• Competitive remuneration based on performance and experience.
• Opportunities for department and company-wide team building events.

Join us in our journey towards a sustainable future!

Location

London UK

Type of Employment

Full-time