Account Director / Senior Account Director – B2B & Technology PR

Premier; Greater London; Hybrid; GBP 63,000 - 77,000; Full time

Job summary

Premier is seeking an Account Director or Senior Account Director to join our established B2B communications team in a hybrid London role. You’ll lead senior client accounts, shape media strategies and stay hands-on with delivery across integrated PR programmes.

You will develop compelling media angles, support pitches, advise clients and grow account value while mentoring junior team members in a fast-paced agency environment.

Qualifications

• Strong PR agency experience within B2B, technology or corporate comms.
• Proven ability to lead significant client accounts and act as senior adviser.
• Excellent media relations and storytelling to secure quality coverage.
• Experience managing senior client relationships and translating business goals into comms plans.
• Commercial awareness with budgets, profitability and account growth.
• Strong writing and communication skills, with mentoring capability.

Responsibilities

• Act as the senior strategic lead across a portfolio of B2B and technology-focused client accounts.
• Build trusted relationships with senior client stakeholders and become a valued strategic adviser.
• Develop communications strategies that align with clients' business and commercial objectives.
• Provide proactive counsel, identifying opportunities, risks and value adds.
• Lead client satisfaction, retention, renewals and account growth.
• Oversee delivery across integrated PR and communications programmes.
• Remain hands-on with client work, including media strategy, storytelling and content.
• Develop and maintain journalist/media relationships and identify high-value opportunities.
• Oversee account budgets, profitability, forecasting and resourcing.
• Contribute to new business, proposals and pitches.

Skills

PR agency experience

B2B technology

Media relations

Strategic thinking

Client management

Writing & content

Mentoring

Job description

SALARY: AD up to £65,000, SAD up to C.£70k

WORKING PATTERN: Hybrid - 3 days in office per week

The Opportunity

I’m working with an established, award-winning B2B communications agency that is experiencing strong growth and is looking to hire an Account Director / Senior Account Director.

The agency works with ambitious organisations across technology, digital advertising, publishing, media, AI and other evolving sectors, delivering integrated PR and communications programmes designed to support clients' wider commercial objectives.

This is a senior, client-facing and commercially focused role, but importantly, it is not a purely strategic or management position.

The agency is looking for someone who genuinely enjoys being hands‑on – developing media angles, getting involved in pitches, writing, advising clients and rolling up their sleeves when needed.

You'll take senior ownership of a portfolio of accounts, working closely with clients and supporting teams to deliver excellent work, while also contributing to account growth and the wider commercial development of the agency.

What you’ll be doing

• Act as the senior strategic lead across a portfolio of B2B and technology‑focused client accounts
• Build trusted relationships with senior client stakeholders and become a valued strategic adviser
• Develop communications strategies that align with clients' business and commercial objectives
• Provide proactive counsel, identifying opportunities, risks and new ways to add value
• Lead client satisfaction, retention, renewals and account growth
• Oversee delivery across integrated PR and communications programmes
• Remain hands‑on with client work, including media strategy, storytelling, pitching and written content
• Develop and maintain strong journalist and media relationships
• Identify high‑value and stretch media opportunities
• Support complex, high‑profile or strategically important media opportunities
• Oversee account budgets, profitability, forecasting, utilisation and resourcing
• Identify upsell, cross‑sell and wider account growth opportunities
• Contribute proactively to new business, proposals and pitches
• Build relationships with prospective clients, partners and industry contacts
• Contribute to growth across adjacent sectors and areas of specialism
• Line manage and mentor a small number of team members – typically one or two
• Provide constructive feedback, coaching and strategic guidance
• Support the development of strong standards across the wider team
• Embrace AI and emerging technologies to improve efficiency, insight and client delivery

The ideal candidate

We're looking for an experienced Account Director or Senior Account Director, although an exceptional Senior Account Manager looking to step up could also be considered.

You should have:

• Strong PR agency experience, ideally within B2B, technology or corporate communications
• Experience leading significant client accounts and acting as a senior client adviser
• Strong media relations credentials and an excellent understanding of how to develop compelling stories and secure quality coverage
• Experience managing senior client relationships
• Strong strategic thinking and the ability to translate business objectives into communications programmes
• Commercial awareness, including experience with account growth, budgets and profitability
• Experience contributing to new business, pitches and proposals
• Strong writing and communication skills
• Experience coaching, mentoring or line managing more junior team members
• Excellent organisation and the ability to manage multiple priorities
• A proactive, solutions‑focused mindset
• The confidence to operate in a fast‑moving agency where priorities can change quickly
• Genuine curiosity about business, technology, media and emerging industries

A genuinely hands‑on Director role

The agency isn't looking for someone who wants to sit purely at a strategic level and delegate everything down. Directors are expected to stay close to the work, contribute directly to client delivery and get involved when needed.

The team has a flat structure, so you'll have genuine visibility across your accounts rather than sitting several layers removed from the day‑to‑day work.

There is also a dedicated element of time for personal development and wider commercial contribution. Once established in the role, this could involve supporting new business, developing an adjacent sector or contributing to another area of growth that aligns with your strengths and interests.

The agency offers the chance to work with interesting, high‑profile organisations across fast‑moving sectors, within a collaborative and supportive team.

It's an environment where strong performers can progress quickly, with a clear emphasis on development, autonomy and commercial contribution.