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Account Director / Senior Account Director

Action Group

Greater London

On-site

GBP 60,000 - 80,000

Full time

Yesterday
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Job summary

A leading company in the fitness and wellness industry seeks a talented Account Director to manage key accounts and lead campaigns. The role involves developing strategies, managing teams, and ensuring high-quality work while nurturing junior team members. This position offers the potential for permanent employment based on business growth.

Qualifications

  • 5+ years experience in a PR/marketing role.
  • Experience of account/stakeholder handling.
  • Knowledge of the fitness industry.

Responsibilities

  • Owning key client relationships.
  • Managing client needs and directing the team.
  • Developing strategic PR campaigns.

Skills

Organisational skills
Time management
Writing
Relationship building

Job description

Account Director / Senior Account Director
Account Director / Senior Account Director

We’re looking for a superstar Account Director or Senior Account Director to join our close-knit team, covering the maternity leave of one of the team – with the potential for the role to become permanent based on the growth of the business.

You will be the day-to-day lead across a number of the agency’s key accounts and will have the autonomy to run your own team and lead campaigns. You will own the relationships with clients, anticipating their needs and acting as an extension of their team.

You will be instrumental in developing strategy and delivering campaigns for clients. Through the management of campaigns you will plan activity, delegate work to your team and manage deadlines and budgets to ensure all targets are met.

You will also be required to dedicate time to the development of junior team members and ensuring their work is of the highest standard, whilst working closely with the board to support the agency's new business activities.

Key Roles and Responsibilities

  • Owning key client relationships
  • Managing the needs of the client and their account, anticipating needs, providing consultancy and directing the team to deliver
  • Developing strategic and creative PR campaigns
  • Keeping abreast of current marketing, PR and digital trends, tools and publications
  • Writing snappy, engaging copy for a range of channels and audiences
  • Building and maintaining a network of media contacts and influencers
  • Assisting with the new business process, developing proposals and pitching
  • Responsible for the development of junior team members, with one direct report

Desired skills, experience and personal characteristics

  • 5+ years experience in a PR/marketing role
  • Experience of account/stakeholder handling either within an agency or in-house
  • A passion for health and fitness and knowledge of the fitness industry/active leisure markets
  • Experience creating and delivering impactful, creative PR campaigns which drive measurable results
  • Superior writing and editing skills, excellent grammar
  • Professional presenting style
  • Ability to nurture relationships across a broad spectrum of media
  • A team player
  • Strong organisational and time management skills

About Action Group

Action Group is a service provider to the fitness and wellness industry. From PR, Marketing and Content Creation to Business Development and Commercial Consultancy, we have the specialist teams to drive success. Experts in all facets of the health and wellness industry, we work with all types of business from funded start-ups to £250million turnover companies.

Action Group has recently become an Employee Ownership Trust – this means no shareholders controlling the action but a business run by, and for, the benefit of the employees. We’re a tight-know team that works hard for each other.

Seniority level
  • Seniority level
    Director
Employment type
  • Employment type
    Full-time
Job function
  • Job function
    Sales and Business Development
  • Industries
    Marketing Services

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