Senior User Acquisition Manager

Clera Labs, Inc.; Paris; Remote; EUR 54.000 - 63.000; Vollzeit

Zusammenfassung

Clera Labs, Inc. in Paris (remote) seeks a Lead Meta acquisition strategist to drive growth for a SaaS business. You will lead budget allocation, performance analysis, and measurement to optimize ROAS and LTV:CAC while expanding SMB and business audiences.

Collaborate with creative teams, run rapid tests, and build automation tools using AI to accelerate acquisition. This role emphasizes data-backed decision making, attribution expertise, and a hands-on approach to scaling product-led growth.

Qualifikationen

• At least 4 years of performance marketing experience.
• Strong knowledge of attribution, incrementality, and unit economics.
• Experience partnering with creative teams and building data-backed hypotheses.
• Experience running rapid, systematic acquisition tests.
• Experience building tools or automating workflows with code or AI-native platforms.
• Background marketing to SMBs or working in SaaS or product-led growth environments is relevant.

Aufgaben

• Own Meta budget allocation and campaign strategy to optimize ROAS and LTV:CAC targets while shifting investment toward SMB and business audiences.
• Analyze campaign performance to identify creative patterns and turn findings into structured briefs for the creative team.
• Run high-velocity tests across audiences, creative concepts, campaign structures, and micro-personas.
• Connect channel performance with unit economics and incrementality, working with measurement partners to guide spend decisions.
• Build tools, automations, and workflows, using AI where it can make acquisition work faster and more autonomous.
• Use testing insights to inform and refine the strategy for growing SMB audiences.

Kenntnisse

Performance marketing

Attribution & unit economics

Creative collaboration

Rapid acquisition tests

Automation/Tools

SMB SaaS experience

Jobbeschreibung

About the Role

Lead Meta acquisition strategy for a SaaS business, combining performance analysis, creative direction, and measurement. You will help grow SMB and business audiences while building a fast, evidence-led testing approach.

What You'll Do

• Own Meta budget allocation and campaign strategy, optimizing toward ROAS and LTV:CAC targets while shifting investment toward SMB and business audiences.

• Analyze campaign performance to identify creative patterns and turn findings into structured briefs for the creative team.

• Run high-velocity tests across audiences, creative concepts, campaign structures, and micro-personas.

• Connect channel performance with unit economics and incrementality, working with measurement partners to guide spend decisions.

• Build tools, automations, and workflows, using AI where it can make acquisition work faster and more autonomous.

• Use testing insights to inform and refine the strategy for growing SMB audiences.

What We're Looking For

• At least 4 years of performance marketing experience, including managing six-figure monthly Meta budgets against LTV:CAC targets.

• Strong knowledge of attribution, incrementality, and unit economics, with the ability to connect channel decisions to business outcomes.

• Experience partnering with creative teams, developing data-backed hypotheses, and building structured feedback loops.

• Experience running rapid, systematic acquisition tests and learning from results.

• Experience building tools or automating workflows with code or AI-native platforms.

• Background marketing to SMBs or working in SaaS or product-led growth environments is relevant.

Compensation & Benefits

Salary range: $60,000 to $70,000 USD annually.

Location

Remote, with the primary location in Paris, France.