Product Content Manager

cozycozy.com; Paris; Sur place; EUR 55 000 - 85 000; Plein temps

Résumé du poste

Cozycozy is seeking a creative Content Manager to lead the branding, content strategy and user experience for new thematic websites. You’ll define identity, messaging and editorial direction while shaping content and visuals to deliver engaging, user-centric digital experiences.

You will own content creation from naming and headlines to SEO-friendly copy—aligning tone, messaging and features with strategic objectives.

Qualifications

• 3+ years of experience in content management, editorial strategy or brand content.
• Exceptional writing with attention to detail and clarity.
• Creative mindset with ability to craft distinctive digital experiences.
• Ability to identify user needs, challenge approaches and propose valuable features.
• Autonomy to lead projects from brief to launch while collaborating with teams.

Responsabilités

• Define each website's identity, positioning and messaging to align with business goals.
• Shape content and UX by prioritising information, sections and visual blocks.
• Create and manage website content: headlines, descriptions, CTAs and editorial copy.
• Ensure consistent tone of voice across sites and optimise content for SEO.
• Propose product improvements, articulate user needs and work with Product/Design/Engineering to bring ideas to life.

Connaissances

Content management

Editorial strategy

Brand content

Excellent writing

Product sensitivity

Autonomy & ownership

Collaborative mindset

Travel knowledge

Description du poste

Cozycozy is the only platform that gives you real-time access to all available holiday accommodations. Whether you're searching for a hotel, apartment, hostel, villa, or even a treehouse, our service features over 20 million listings from over 100 booking sites. You will find popular options like Airbnb, Booking.com, Abritel/VRBO and hotels.com, as well as plenty of specialised marketplaces to explore, such as Agriturismo, Gîtes de France, Onefinestay, Belvilla, Sonder, Travelski, and many others.Experiencing rapid growth, we are now present in over 50 countries in 20 languages, with offices in Paris and Budapest.

About the role

We are looking for a creative, versatile and proactive Content Manager to help us launch new thematic websites. You will be responsible for shaping each website's identity, defining its content strategy and creating a compelling user experience.

From finding the right brand name and crafting the website's messaging to selecting visuals, writing content and identifying new features, you will play a key role in turning strategic concepts into engaging, user-centric digital experiences.

This is a hands-on role combining content creation, creative thinking, branding and product intuition. You will have the opportunity to shape new digital projects from concept to launch.

What you'll do

Define the website's identity and positioning

• Understand the strategic positioning, target audience and business objectives of each new website.

• Define its editorial direction, value proposition and key messaging.

• Develop brand naming ideas, taglines, headlines and claims.

• Identify opportunities to differentiate each website from existing competitors.

Shape the website's content and user experience

• Define which content and information should be highlighted to best serve users' needs.

• Structure and prioritize content across the different sections of the website.

• Select and configure the most relevant blocks within our existing website template.

• Identify and select images, photographs and other visual assets that support the website's positioning.

• Define the most relevant filters and ways for users to explore and compare content.

Create and manage website content

• Write and deliver all website copy, including headlines, descriptions, calls to action, labels and other editorial content.

• Ensure consistency in tone of voice, messaging and overall brand identity.

• Adapt content to the website's target audience, positioning and user needs.

• Apply SEO best practices to improve content relevance, discoverability and organic visibility.

Identify opportunities to improve the product

• Identify user needs and opportunities not fully addressed by the existing website template.

• Suggest new features and improvements to make the website more useful, engaging and differentiated.

• Clearly articulate user needs, use cases and the expected value of proposed improvements.

• Work with Product, Design and Engineering teams to assess feasibility and bring relevant ideas to life.

What we’re looking for

• Relevant experience: 3+ years of experience in content management, digital content, editorial strategy, brand content or a similar role.

• Excellent writing skills: You can turn ideas into clear, engaging and compelling content, with strong attention to detail.

• Creative mindset: You enjoy coming up with ideas, finding the right words, exploring visual directions and building distinctive digital experiences.

• Product sensitivity: You can identify user needs, challenge existing approaches and suggest relevant features or improvements.

• Autonomy and ownership: You are comfortable taking a project from an initial brief to a finished website, balancing strategic thinking with hands‑on execution.

• Collaborative mindset: You enjoy working with cross‑functional teams, sharing ideas and turning concepts into tangible results.

• Experience in travel, accommodation or comparison websites is a plus.

• Experience launching websites, building new digital brands or working in a digital agency, e-commerce business or online platform would be a strong plus.