Playable Ads Strategist

Voodoo

Paris

Sur place

EUR 40 000 - 60 000

Plein temps

14 jours+

Recevez plus de réponses des employeurs

Envoyez un CV adapté au poste en quelques minutes.

Avantages offerts par ce poste

Competitive salary

Premium healthcare (SideCare)

Lunch voucher from Swile

Gymlib membership

Wellness activities

Flexible vacation policy

Remote work days

Child daycare facilities

Résumé du poste

Voodoo, a leading mobile game company in Paris, is seeking a Creative Production specialist. The role involves creating and managing engaging playable ads, analyzing performance, and collaborating with multiple teams. Ideal candidates have 3+ years of experience, outstanding project management skills, and a strong understanding of the mobile apps industry. Benefits include competitive salary, premium healthcare, remote days, and flexible vacation policy.

Qualifications

At least 3 years of experience in Creative Production.
Exceptional project management skills.
Ability to develop detailed playables briefs.
Strong interest in the mobile apps industry.

Responsabilités

Analyze performance of playables for insights and improvements.
Create playable briefs based on performance.
Manage a portfolio of games and E2E playables production.
Collaborate with cross-functional teams for strategy alignment.

Connaissances

Project management

Creative development

Mobile game market knowledge

Design articulation

Benchmarking

Description du poste

About Voodoo

Founded in 2013, Voodoo is a tech company that creates mobile games and apps with a mission to entertain the world. With 800 employees, 7 billion downloads, and over 200 million active users, Voodoo is the third top mobile publisher worldwide in terms of downloads after Google and Meta. Our portfolio includes chart‑topping games like Mob Control and Block Jam, alongside popular apps such as BeReal and Wizz.

Team

Our Growth team helps maximize the potential of each Voodoo product within the ecosystem. It is split into several job expertise such as user acquisition, ad monetization, video ads, playable ads, and influencer marketers.

Being part of the Growth Team at Voodoo requires a lot of operational excellence and creativity to constantly adapt ourselves to stay ahead of the rest of the market.

Our core team mission in the Playable Ads team is to create engaging and interactive advertising experiences that captivate audiences and drive conversions. We work with playable developers and coordinators who turn a game into an interactive ad experience. Your main mission will be to produce high‑performing ads by creating and uploading them to our different networks.

Role

To succeed in this role, you will need to have a good understanding of the casual mobile game market and mobile advertising, as well as the Playable Ads marketing. You will join a high‑performing team and your goal will be to coordinate the creative production of playables with internal and external teams, improve performance, and drive innovation.

Analyze performance of playables in order to have clear learnings to be further pushed
Benchmark the market and networks to provide interesting findings for Ideation
Create Playable briefs, relying on performance and game feel experience; also provide art direction and assets
Manage your own portfolio of games and E2E playables production and upload
Track performance of playables and define strategies to keep improving it
Collaborate with cross‑functional teams (Product, User Acquisition, Video, Analytics, etc.) to ensure optimized ideation for production and playables strategy alignment among stakeholders
Constantly identify and propose improvement opportunities for the processes and for the playables development

Profile

You have at least 3 years of experience in the Creative Production segment
You have exceptional project management skills
You have strong ability to develop detailed playables briefs
You show strong interest and knowledge of the mobile apps industry and know how to benchmark and brainstorm innovative ideas
You have a good eye for design and is capable to articulate design decisions
You have previous experience in a creative or art direction role working with third‑party providers. Technical background in playables is highly appreciated
You have entrepreneurial mindset and can adapt to a high‑paced environment
You are fluent in English

Benefits