Middle Performance Optimization Manager (Paid Search, House)

AI Digital; Job; Hybride; EUR 35 000 - 55 000; Plein temps

Résumé du poste

AI Digital is seeking a paid social specialist to execute and optimize campaigns across Google Ads and Bing, focusing on media and performance KPIs.

You will analyze campaign data, build dashboards, and present insights with clear recommendations. Fluent English (B2+) is required, and you will work with the Client Service team to align on client objectives and deliver maximum ROI. The role also emphasizes attention to detail and the ability to manage multiple campaigns concurrently.

Qualifications

• 2+ years running social campaigns aimed at media/performance KPIs.
• Experience with Google Ads and Bing for SEM.
• Strong data analysis and ability to extract insights.
• Knowledge of GTM and GA4.
• English fluency at least B2+.

Responsabilités

• Execute and optimize social campaigns across platforms to hit KPIs.
• Develop strategies and targeting methods for paid social.
• Monitor performance, analyze data, and identify optimization opportunities.
• Prepare reports and dashboards with insights and recommendations.
• Collaborate with Client Service to align with client needs.

Connaissances

2+ years campaign optimization

Social advertising

Data analysis

Audience targeting

Bidding strategies

English proficiency

Outils

Google Ads

Bing Ads

GA4

GTM

Description du poste

Responsibilities

• Execute and optimize social campaigns across various platforms, such as Google Ads and Bing with a focus on achieving media or performance KPIs.
• Utilize your expertise in paid social advertising to develop and implement effective campaign strategies, targeting methods.
• Monitor campaign performance, analyze data, and identify areas for optimization and improvement to drive maximum results.
• Prepare comprehensive reports and metrics, showcasing campaign performance, key insights, and recommendations for further optimization.
• Build and update dashboards to provide real-time visibility into campaign performance and key metrics.
• Collaborate closely with the Client Service team, ensuring effective communication, understanding client requirements, and addressing their needs and concerns.

Job requirements

• Minimum of 2 years of experience in executing and optimizing social campaigns toward media or performance KPIs.
• Provenin managing SEM advertising platforms, such asGoogle Ads and Bing.
• Experience with GTM and GA4.
• Strong analytical skills with the ability to interpret data and derive insights.
• Knowledge of audience targeting, ad creative best practices, and bidding strategies in the context of paid social advertising.
• Fluent English B2+
• Strong attention to detail and ability to manage multiple campaigns simultaneously.