Marketing Manager, France & Iberia Install Base

IFS; Paris; Sur place; EUR 70 000 - 90 000; Plein temps

Résumé du poste

IFS is seeking a Marketing Manager Install Base France / Iberia to lead demand and retention programs across France and Iberia. This hands-on role focuses on growing brand awareness, coordinating campaigns, and optimizing the CRM-driven lead lifecycle.

You will plan and execute marketing strategies aligned with market unit goals, collaborate with global teams, and report on campaign results. English fluency plus local language are required; experience in enterprise software is preferred.

Qualifications

• Proven success in a similar role within an enterprise software sales organization.
• Strong problem-solving skills.
• Ability to multi-task and work under pressure in a matrix organization.
• Excellent verbal and written communication in English and local language.
• Skilled relationship builder with stakeholder influence.

Responsabilités

• Plan and execute marketing strategy aligned with market unit goals.
• Build brand awareness and manage corporate identity in the market unit.
• Lead generation through events, campaigns, digital and social media.
• Collaborate with Marketing Global teams on promotions.
• Local research and marketing intelligence to boost Sales.

Connaissances

Multi-tasking

Problem solving

Communication

Presentation

Relationship building

Description du poste

IFS is seeking a Marketing Manager Install Base France / Iberia to lead demand and retention programs across France and Iberia. This hands-on role focuses on growing brand awareness, coordinating campaigns, and optimizing the CRM-driven lead lifecycle.

You will plan and execute marketing strategies aligned with market unit goals, collaborate with global teams, and report on campaign results. English fluency plus local language are required; experience in enterprise software is preferred.