Influencer Marketing Lead — End-to-End Campaigns & Growth

Viral Nation Inc.; France; On-site; EUR 51,000 - 77,000; Full time

Job summary

Viral Nation in France is seeking an Influencer Supervisor to drive client programs from start to finish. The role focuses on post-procurement influencer management, client conversations, and delivering measurable impact across campaigns.

You will manage day-to-day campaign execution, collaborate with Paid Media, PR, and Creative teams, and mentor junior staff while ensuring scalable operations and adherence to budgets and timelines.

Qualifications

• At least five years of experience in a client-facing digital, social, PR or influencer role.
• Deep experience with influencer engagement across paid and earned, different tiers and segments.
• Strong understanding of influencers and social media landscape.
• Experience in creating social media content and driving measurement efforts for social, digital or influencer programs, including calculating benchmarks, engagement rates, and synthesizing data.
• Highly organized, with experience managing multiple clients simultaneously.
• Experience working specifically with influencers on new and/or emerging platforms (TikTok, Twitch etc).
• Additional social/digital experience in content creation, social strategy or paid media.

Responsibilities

• Lead day-to-day client engagement and operational flow across assigned accounts, serving as the primary client contact for tactical communication, campaign execution, and program updates.
• Manage end-to-end campaign execution across influencer marketing programs, including community management, production coordination, and creator partnerships across micro–macro tiers.
• Oversee creator operations and campaign tracking, including management of Data Tracking Sheets and ensuring accuracy across internal platforms and systems.
• Monitor campaign performance and delivery, proactively identifying optimization opportunities, risks, and potential upsell opportunities in partnership with the Account Director.
• Ensure strong operational discipline by maintaining system accuracy, workflow consistency, and adherence to internal processes and reporting standards.
• Manage campaign budgets and day-to-day financial oversight, ensuring work is executed within approved scope and budget parameters.
• Collaborate with cross-functional teams (e.g., Paid Media, PR, Creative, Production) to ensure seamless coordination across integrated campaign activities.
• Support strategic planning and client growth, including contributing to QBR development, campaign insights, and long-term account roadmaps.
• Lead and contribute to client presentations, helping shape clear narratives, performance insights, and strategic recommendations.
• Mentor and develop junior team members (AMs and AEs) to strengthen campaign execution, operational excellence, and client communication skills.
• Identify and implement workflow improvements, including leveraging AI-enabled tools and operational efficiencies to improve team performance and scalability.

Skills

Client-facing

Influencer engagement

Social media landscape

Content creation

Account management

TikTok

Twitch

Job description

Viral Nation in France is seeking an Influencer Supervisor to drive client programs from start to finish. The role focuses on post-procurement influencer management, client conversations, and delivering measurable impact across campaigns.

You will manage day-to-day campaign execution, collaborate with Paid Media, PR, and Creative teams, and mentor junior staff while ensuring scalable operations and adherence to budgets and timelines.