Growth Lead, Gaming: Paid Acquisition & Lifecycle

Immutable; Eu; Sur place; EUR 90 000 - 150 000; Plein temps

Avantages offerts par ce poste

ESOP

Global offices access

Wfh allowance

Internet allowance

Remote work stipend

Résumé du poste

Immutable is on a mission to help more games launch, grow and monetise successfully, and our Customer Growth team is central to that. We have built a modern martech stack for game studios, and now we need hands-on growth expertise to run it.

We are looking for a Customer Growth Lead to own performance marketing end-to-end for a portfolio of game studios, running paid campaigns and building lifecycle programs that keep players coming back.

Qualifications

• Hands-on performance and paid marketing experience with proven results.
• Experience setting up and optimising ad networks or user acquisition.
• End-to-end growth across paid, lifecycle, email and launch.
• Comfort owning a budget and making data-led allocation and optimisation calls.
• Lifecycle and retention marketing experience across email and CRM.
• Familiarity with AI tools for faster copy, creative, reporting and optimisation.

Responsabilités

• Plan, launch and optimise paid acquisition campaigns for game studios.
• Set up and tune ad networks and user acquisition channels end-to-end.
• Design and run launch growth plans for studio partners.
• Own email, CRM and lifecycle programs that retain and re-engage players.
• Onboard studios onto Immutable's Audience growth products.
• Own a budget, track performance, and reallocate spend based on data.
• Build repeatable growth playbooks that scale across multiple studios.

Connaissances

Paid marketing

Performance marketing

Lifecycle marketing

Email marketing

CRM

Outils

Martech tooling

A/B testing platforms

Description du poste

Immutable is on a mission to help more games launch, grow and monetise successfully, and our Customer Growth team is central to that. We have built a modern martech stack for game studios, and now we need hands-on growth expertise to run it.

We are looking for a Customer Growth Lead to own performance marketing end-to-end for a portfolio of game studios, running paid campaigns and building lifecycle programs that keep players coming back.