Growth Analytics & Marketing Measurement

Vestiairecollective; Paris; Hybride; EUR 65 000 - 85 000; Plein temps

Avantages offerts par ce poste

Health coverage

Gym‑Pass

Lunch vouchers

Paid volunteering days

Hybrid work model

Résumé du poste

Vestiaire Collective is seeking a Growth Analyst to join the global Performance Marketing team and report to the VP of Performance Marketing. You will be responsible for building the measurement infrastructure that guides how we allocate marketing spend and driving data‑driven decisions across the organization.

You will design incrementality experiments, maintain MMM models, and translate complex outputs into clear budget recommendations for senior leadership, working at the intersection of

Qualifications

• Advanced degree in Statistics, Data Science, Economics, Engineering, or quantitative field
• 3+ years in marketing analytics, data science, or quantitative roles
• Knowledge of marketing measurement topics: MMM, incrementality testing, attribution modeling, testing
• Proficiency in Python or R for data analysis and automation
• SQL proficiency and experience with data visualization tools (Tableau, Looker, or Google Data Studio)
• Familiarity with ETL processes, statistical analysis, and tools like Robyn, Meridian, PyMC, Prophet, or Scikit‑learn
• Strong foundations in Bayesian and frequentist reasoning and communicating uncertainty

Responsabilités

• Design, execute, and analyze incrementality experiments to measure true causal impact of marketing spend
• Maintain and evolve MMM models to support budget planning and scenario analysis
• Deliver budget allocation recommendations to senior marketing leadership
• Build and refine LTV models to inform acquisition and retention strategy
• Develop automation pipelines for budget pacing and allocation decisions
• Support data ingestion and ETL processes for marketing platforms (Meta, Google, etc.)
• Build dashboards and self‑serve reporting tools for cross‑functional teams

Description du poste

Vestiaire Collective is seeking a Growth Analyst to join the global Performance Marketing team and report to the VP of Performance Marketing. You will be responsible for building the measurement infrastructure that guides how we allocate marketing spend and driving data‑driven decisions across the organization.

You will design incrementality experiments, maintain MMM models, and translate complex outputs into clear budget recommendations for senior leadership, working at the intersection of