Growth Analytics & Campaign Performance Analyst

Hager; Paris; Hybride; EUR 70 000 - 100 000; Plein temps

Avantages offerts par ce poste

Personal onboarding program

Hi University access

Internal mobility opportunities

Résumé du poste

Hager, a leading player in electrical solutions, seeks a Campaign Success Management & Growth Analyst to drive marketing impact across regions. You will measure, analyse, and optimize campaign performance, delivering insights to improve targeting, messaging, and channel mix.

Based in a Global Marketing & Digital team, you will collaborate with Commercial, Product, and Business units, shaping customer-centric strategies and accelerating growth.

Qualifications

• Master’s degree in Marketing, Data Analytics, Statistics, Business Analytics, or related field.
• 5 to 10 years of experience in B2B Marketing Analytics, CRM, Customer Intelligence, or Data-Driven Marketing.
• Strong expertise in marketing data analysis, dashboard development, and KPI monitoring.
• Proficiency with data analysis tools, especially Power BI; Dynamics CRM is a plus.
• Fluent in English; French or German is a strong plus.

Responsabilités

• Lead performance measurement of campaigns and growth marketing strategies across KPIs.
• Support omni-channel campaign governance with clear objectives and metrics.
• Oversee marketing effectiveness models (MMM, MTA, incrementality, experiments).
• Design and execute robust A/B and multivariate testing frameworks.
• Run forecasting and predictive modelling to optimize budgets and targeting.
• Build measurement frameworks and monitoring plans for campaigns and activations.
• Advise campaign teams to translate insights into actionable improvements.
• Identify growth opportunities and new campaign levers for incremental value.
• Conduct competitive benchmarking of campaigns.

Connaissances

Fluent English

Strong analytical skills

Cross-functional collaboration

Formation

Master’s degree in Marketing, Data Analytics, Statistics, Business Analytics, or related field

Outils

Power BI

Microsoft Dynamics

Description du poste

Hager, a leading player in electrical solutions, seeks a Campaign Success Management & Growth Analyst to drive marketing impact across regions. You will measure, analyse, and optimize campaign performance, delivering insights to improve targeting, messaging, and channel mix.

Based in a Global Marketing & Digital team, you will collaborate with Commercial, Product, and Business units, shaping customer-centric strategies and accelerating growth.