Global Luxury PR Lead

Zimmermann; Paris; On-site; EUR 110,000 - 140,000; Full time

Job summary

Zimmermann is seeking a Global PR Manager to lead the design and execution of the brand's global press strategy. The role reports to the Global Communication Director and aims to reinforce luxury positioning, desirability, and global visibility across markets.

The ideal candidate combines strategic leadership with operational excellence, delivering cohesive 360° PR and marketing initiatives in a fast-paced luxury environment.

Qualifications

• Proven senior PR management experience in luxury fashion
• Strong proficiency with Launchmetrics and luxury press tools
• Established editorial network across key fashion markets (US, FR, UK, IT)

Responsibilities

• Define and implement Zimmermann's global PR strategy across markets
• Develop global guidelines and launch communication frameworks
• Drive press amplification with Tier 1 media and local outlets
• Lead the Global PR calendar aligned with marketing and commercial priorities
• Collaborate with VIP Manager and Marketing for integrated campaigns
• Coordinate storytelling across press, talent, digital, and brand activations
• Ensure runway to retail initiatives have strong PR narratives and media support
• Oversee budgets, agency relationships, and KPI tracking

Skills

Senior PR management

Launchmetrics

Editorial network

Job description

Zimmermann is seeking a Global PR Manager to lead the design and execution of the brand's global press strategy. The role reports to the Global Communication Director and aims to reinforce luxury positioning, desirability, and global visibility across markets.

The ideal candidate combines strategic leadership with operational excellence, delivering cohesive 360° PR and marketing initiatives in a fast-paced luxury environment.