Global Head of Communications & Brand Strategy

SBS; Paris; Sur place; EUR 120 000 - 180 000; Plein temps

Résumé du poste

SBS is seeking a Head of Communication & Corporate Brand in Paris to lead two teams—Communications and Corporate Design—ensuring a cohesive external narrative and visual identity across markets. You will advise the CMO, shape executive communications, and elevate SBS's brand on a global stage.

You will manage global PR, brand governance, design delivery, and cross-functional collaboration with content, marketing, and intelligence teams to maintain consistent messaging and editorial excellence.

Qualifications

• 8+ years in B2B communications, corporate brand, or integrated marketing with team management experience.
• Background in enterprise technology, SaaS, or financial services — banking software or fintech strongly preferred.
• Strong strategic communications and brand positioning skills, able to build a narrative and a brand.
• Proven experience with executive communications and C-suite advisory.
• Comfortable leveraging AI tools and curious about how AI is reshaping communications practice.
• Excellent written and verbal communication in English and in French.
• Experience managing agencies and external partners.
• Based in Paris or London.

Responsabilités

• Develop and execute the global corporate communications strategy, defining and protecting SBS's external narrative while strengthening brand reputation across priority markets.
• Lead global public relations and media relations programs, managing earned media strategy, press releases, journalist relationships, media outreach, and coverage across Europe, MEA, and the United States.
• Partner with ExCom to develop executive communications, including speeches, keynote presentations, media interviews, and opinion articles.
• Own SBS's corporate social media strategy, overseeing editorial planning, messaging, and brand voice across LinkedIn and other channels.
• Drive industry visibility by securing speaking opportunities and positioning SBS executives as thought leaders in banking/fintech.
• Serve as the global steward of the SBS corporate brand, ensuring consistent identity across external communications and marketing.
• Define and evolve SBS's global brand standards, including visual identity, typography, color systems, and tone of voice.
• Oversee the Corporate Design function, delivering high-quality creative assets and design materials.
• Establish brand governance and approval frameworks across regions and partners.
• Collaborate with Content & Portfolio Marketing, GTM & Campaign Management, Regional Marketing, and Market Intelligence to align messaging globally.
• Monitor corporate reputation and media sentiment; provide insights and proactive communications strategies.
• Lead crisis communications planning and execution with leadership.
• Build and manage relationships with media, analysts, influencers, agencies, and partners.
• Define and track communications and brand performance metrics.
• Lead, mentor, and develop global Communications and Corporate Design teams.
• Foster a collaborative culture with cross-functional partnerships for consistent storytelling.

Connaissances

B2B communications

Brand positioning

Executive communications

French & English fluency

Outils

AI tools

Description du poste

SBS is seeking a Head of Communication & Corporate Brand in Paris to lead two teams—Communications and Corporate Design—ensuring a cohesive external narrative and visual identity across markets. You will advise the CMO, shape executive communications, and elevate SBS's brand on a global stage.

You will manage global PR, brand governance, design delivery, and cross-functional collaboration with content, marketing, and intelligence teams to maintain consistent messaging and editorial excellence.