Global Brand Strategy Lead

Landor; Paris; Hybride; EUR 90 000 - 130 000; Plein temps

Résumé du poste

CBA, a Paris-based global design agency, seeks a senior strategist to lead high-impact thinking for key global accounts, shaping brand strategy across diverse portfolios.

You will build trusted client relationships, translate insights into compelling narratives, and guide multidisciplinary teams to deliver strategic work with commercial rigour.

We embrace a hybrid model with four days in the office and flexible arrangements, valuing creativity, collaboration, and cutting-edge research.

Qualifications

• Significant experience in strategy, with a proven track record of leading high-impact brand and business challenges.
• Strong analytical capability, including the synthesis of qualitative and quantitative research into clear, actionable recommendations.
• Exceptional narrative and presentation skills, with the ability to structure complex information into persuasive executive-level stories.
• Experience working across major global brand portfolios or complex, multi-market accounts.
• Demonstrated ability to manage multiple projects and tight deadlines while maintaining strategic quality and attention to detail.
• Confidence and gravitas when guiding senior clients, influencing stakeholders and aligning multidisciplinary teams.
• A commercially minded approach, with experience contributing to pitches, account growth, project targets and budgets.
• A passion for culture, design, innovation and emerging marketing trends.
• Curiosity about AI, new technologies and modern methodologies, with a practical interest in applying them to improve strategic work.

Responsabilités

• Lead high-impact strategic thinking, influence senior client decisions and turn complex insights into clear, decisive action.
• Take a pivotal strategic role on one of our key global accounts, working across a diverse portfolio of brands and supporting other accounts as demand requires.
• Build trusted, long-term client relationships and provide strategic leadership across multidisciplinary teams.
• Own strategic deliverables from hypothesis through to recommendation, creating compelling narrative arcs and high-impact client presentations.
• Translate qualitative and quantitative research into robust recommendations that shape brand positioning and drive growth.
• Formulate sharp hypotheses, design primary and secondary research, and interrogate complex datasets to uncover high-value insights.
• Assess brand performance, competitive landscapes and cultural shifts to identify clear opportunities for growth.
• Establish efficient workflows that enable high-quality strategic delivery across multiple demanding projects.
• Apply AI tools, modern research techniques and innovative methodologies to improve efficiency and accelerate delivery.
• Develop briefs, points of view and strategic platforms that inspire breakthrough, award-winning creative work.
• Lead strategic thinking for pitches, identify organic growth opportunities within existing accounts and contribute to winning new business.
• Manage project targets, budgets and delivery, ensuring strategic ambition is matched by commercial rigour.
• Influence clients and multidisciplinary teams with confidence, clarity and a compelling point of view.

Description du poste

CBA, a Paris-based global design agency, seeks a senior strategist to lead high-impact thinking for key global accounts, shaping brand strategy across diverse portfolios.

You will build trusted client relationships, translate insights into compelling narratives, and guide multidisciplinary teams to deliver strategic work with commercial rigour.

We embrace a hybrid model with four days in the office and flexible arrangements, valuing creativity, collaboration, and cutting-edge research.